--- product_id: 192951399 title: "Goldwell RR@ALL ELUMEN Long Lasting Hair Colour, Oxidant Free, Pure Red, 200 ml" brand: "goldwell" price: "€ 61.83" currency: EUR in_stock: true reviews_count: 13 category: "Goldwell" url: https://www.desertcart.hr/products/192951399-goldwell-rr-all-elumen-long-lasting-hair-colour-oxidant-free store_origin: HR region: Croatia --- # 37% more shine 76% more colour intensity Oxidant & ammonia free Goldwell RR@ALL ELUMEN Long Lasting Hair Colour, Oxidant Free, Pure Red, 200 ml **Brand:** goldwell **Price:** € 61.83 **Availability:** βœ… In Stock ## Summary > πŸ’₯ Unleash Pure Red Power – Shine Bright, Stay Bold! ## Quick Answers - **What is this?** Goldwell RR@ALL ELUMEN Long Lasting Hair Colour, Oxidant Free, Pure Red, 200 ml by goldwell - **How much does it cost?** € 61.83 with free shipping - **Is it available?** Yes, in stock and ready to ship - **Where can I buy it?** [www.desertcart.hr](https://www.desertcart.hr/products/192951399-goldwell-rr-all-elumen-long-lasting-hair-colour-oxidant-free) ## Best For - goldwell enthusiasts ## Why This Product - Trusted goldwell brand quality - Free international shipping included - Worldwide delivery with tracking - 15-day hassle-free returns ## Key Features - β€’ **Damage-Free Formula:** No peroxide or ammonia means your hair stays healthy and strong. - β€’ **Intense Shine Boost:** Up to 37% more shine for that enviable, head-turning gloss. - β€’ **Vibrant, Long-Lasting Red:** Experience pure, bold colour that stays vivid wash after wash. - β€’ **Salon-Quality Results at Home:** Achieve professional-grade shine and colour without the salon price or hassle. - β€’ **Easy Application, Zero Transfer:** Smooth cream formula that won’t stain pillows or clothesβ€”perfect for busy pros. ## Overview Goldwell RR@ALL ELUMEN Pure Red is a revolutionary 200ml hair colour delivering up to 76% more intensity and 37% more shine without using oxidants or ammonia. This damage-free, cream formula offers long-lasting, vibrant red tones with salon-quality results you can achieve at home, backed by a 2-year manufacturer warranty and glowing reviews from over 3,000 users. ## Description Product Description Goldwell elumen all level Pure Red hair colour is an innovative, high-performance hair colour with new technology. This is extra bright, shiny and durable Hair colour without damage, since no peroxide and no ammonia is used. Long lasting direct dyes. Refilling of damaged areas inside the hair. Ingredients Water Directions Apply hair colour evenly to dry, clean hair. Leave hair colour on for the recommended time before rinsing. Review: Great colour - Having initially had my colour added at the salon, I bought this for topping up. The colour lasts very well and is easy to apply. I wish it was slightly thicker but otherwise very happy- especially because you don't get transference to pillows etc Review: If you want red hair... - It's a stain rather than a dye so be careful to wear gloves! Lasts about 10 washes Nice and vibrant ## Features - An innovative, high-performance hair colour with new technology - Offer perfect long-lasting colour results without oxidation and without ammonia - Up to 76 percent more colour intensity compared to oxidising permanent hair colours - Up to 37 percent more shine compared to an intensive toner - Easy-to-use for stunning, salon-standard results at home ## Technical Specifications | Specification | Value | |---------------|-------| | ASIN | B07XQBW27W | | Benefits | Shine Enhancing | | Best Sellers Rank | 11,752 in Beauty ( See Top 100 in Beauty ) 196 in Permanent Hair Colour | | Brand | Goldwell | | Brand Name | Goldwell | | Colour | Pure Red | | Container Type | Bottle | | Country Of Origin | Germany | | Customer Reviews | 4.7 out of 5 stars 3,013 Reviews | | Global Trade Identification Number | 04021609108085 | | Hair Color Permanence | Permanent | | Hair Type | normal | | Hair type | normal | | Item Form | Cream | | Item Type Name | Elumen All Level Permanent Hair Colour, Pure Red | | Item Weight | 0.24 Kilograms | | Item form | Cream | | Manufacturer | Kao Salon Division | | Manufacturer Part Number | 4021609108085 | | Material Features | Natural | | Material Type Free | Dye Free | | Model Number | 4021609108085 | | Number of Items | 1 | | Package information | Bottle | | Product Warranty | 2 year manufacturer | | Product benefits | Shine Enhancing | | Unit Count | 200.0 millilitre | ## Product Details - **Brand:** Goldwell - **Colour:** Pure Red - **Hair type:** normal - **Item form:** Cream - **Material Type Free:** Dye Free - **Material feature:** Natural - **Number of items:** 1 - **Package information:** Bottle - **Product benefits:** Shine Enhancing - **Unit count:** 200.0 millilitre ## Images ![Goldwell RR@ALL ELUMEN Long Lasting Hair Colour, Oxidant Free, Pure Red, 200 ml - Image 1](https://m.media-amazon.com/images/I/51dp01pLqJL.jpg) ## Available Options This product comes in different **Color, Size** options. ## Questions & Answers **Q: What's the code for the colour medium golden brown please?** A: Bg@6 :) **Q: tested on animals : Is this item tested on animals? I did a quick check and found that unfortunately the company does test on animals. A deal breaker** A: I don't know. Do know it was developed to be able to be used by cancer patients who needed a safe dye and know it is incredibly gentle on your hair and keeps it shiney and holds colour for ages if used with the lock. **Q: Grey coverage?** A: Great on grey , very bright **Q: how long does the colour last?** A: This is the longest lasting colour I've ever used. Normally the bright colours fade fast. This stuff is great. I wash my hair every day/ every other day. Colour has lasted for a few months. ## Customer Reviews ### ⭐⭐⭐⭐⭐ Great colour *by P***L on 24 June 2025* Having initially had my colour added at the salon, I bought this for topping up. The colour lasts very well and is easy to apply. I wish it was slightly thicker but otherwise very happy- especially because you don't get transference to pillows etc ### ⭐⭐⭐⭐⭐ If you want red hair... *by M***J on 20 February 2025* It's a stain rather than a dye so be careful to wear gloves! Lasts about 10 washes Nice and vibrant ### ⭐⭐⭐⭐⭐ Permanent and vibrant! *by A***S on 20 May 2024* This is my favorite brand of dye to use! It's very messy to apply and when you wash at first but it's easy to clean. The dye lasts months on your hair before it really starts to fade. It's worth the price, highly recommend! ## Frequently Bought Together - Goldwell RR@ALL ELUMEN Long Lasting Hair Colour, Oxidant Free, Pure Red, 200 ml - ELU Lock 250ML - Goldwell Elumen Colour Pure Pink PK@all 200 ml --- ## Why Shop on Desertcart? - πŸ›’ **Trusted by 1.3+ Million Shoppers** β€” Serving international shoppers since 2016 - 🌍 **Shop Globally** β€” Access 737+ million products across 21 categories - πŸ’° **No Hidden Fees** β€” All customs, duties, and taxes included in the price - πŸ”„ **15-Day Free Returns** β€” Hassle-free returns (30 days for PRO members) - πŸ”’ **Secure Payments** β€” Trusted payment options with buyer protection - ⭐ **TrustPilot Rated 4.5/5** β€” Based on 8,000+ happy customer reviews **Shop now:** [https://www.desertcart.hr/products/192951399-goldwell-rr-all-elumen-long-lasting-hair-colour-oxidant-free](https://www.desertcart.hr/products/192951399-goldwell-rr-all-elumen-long-lasting-hair-colour-oxidant-free) --- *Product available on Desertcart Croatia* *Store origin: HR* *Last updated: 2026-07-31*