--- product_id: 24738764 title: "Matiz Sofrito, Traditional Valenciano Paella Base, 12.3 Ounce" brand: "matiz" price: "€ 48.13" currency: EUR in_stock: true reviews_count: 11 category: "Matiz" url: https://www.desertcart.hr/products/24738764-matiz-sofrito-traditional-valenciano-paella-base-12-3-ounce store_origin: HR region: Croatia --- # 3+ hours slow roasting in olive oil Gluten-free, vegan, non-GMO natural ingredients Slow-roasted tomatoes for deep flavor Matiz Sofrito, Traditional Valenciano Paella Base, 12.3 Ounce **Brand:** matiz **Price:** € 48.13 **Availability:** βœ… In Stock ## Summary > 🍽️ Elevate your kitchen game with the soul of Spain in a jar! ## Quick Answers - **What is this?** Matiz Sofrito, Traditional Valenciano Paella Base, 12.3 Ounce by matiz - **How much does it cost?** € 48.13 with free shipping - **Is it available?** Yes, in stock and ready to ship - **Where can I buy it?** [www.desertcart.hr](https://www.desertcart.hr/products/24738764-matiz-sofrito-traditional-valenciano-paella-base-12-3-ounce) ## Best For - matiz enthusiasts ## Why This Product - Trusted matiz brand quality - Free international shipping included - Worldwide delivery with tracking - 15-day hassle-free returns ## Key Features - β€’ **Effortless Gourmet:** Cut your cooking time without sacrificing the depth of slow-roasted flavor. - β€’ **Generations of Flavor:** A cherished family recipe perfected over time for rich, genuine taste. - β€’ **Versatile Culinary Base:** Elevate meats, seafood, pasta, and soups beyond just paella. - β€’ **Authentic Paella Starter:** Unlock the secret to traditional Valenciano paella with every jar. - β€’ **Pure & Clean Ingredients:** Simple, pronounceable, and naturalβ€”no high-fructose corn syrup or gluten. ## Overview Matiz Sofrito is a 12.3-ounce jar of traditional Valenciano paella base made from slow-roasted tomatoes in olive oil for over three hours. Crafted from a family recipe using fresh, natural, gluten-free, and vegan ingredients, it delivers authentic Spanish flavor while cutting down cooking time. Perfect not only for paella but also as a rich sauce base for meats, seafood, pasta, and soups. ## Description desertcart.com : Matiz Sofrito, Traditional Valenciano Paella Base, Family Recipe, 12.3 Ounce : Grocery & Gourmet Food Review: Tasty! Easy to Use. - The product tastes great. It's a tad on the "wet" side, but if you cook it down for a few minutes before stirring in the paella rice you'll likely have good results. I also found that this product isn't overly salty, which leaves room for additional seasoning (or not) at the end of the cooking process. Review: Auguably, the BEST sofrito available! - I keep several jars on hand. Far and away the richest, best tasting sofrito I've ever tasted. Matiz is always reliable to top-quality Spanish products. Highest recommendation! ## Features - KEY INGREDIENT FOR AUTHENTIC PAELLA: Add to your paella pan just prior to adding the rice and other ingredients. - HANDMADE WITH TIME: This gorgeous Matiz Sofrito is made with tomatoes that are slow roasted in olive oil for over three hours allowing you the perfect paella in much less time. - FAMILY RECIPE: This recipe has been passed down from generation to generation and relies on fresh local produce. - OTHER USES TOO: It’s ideal as a sauce for meats, fish, eggs, and pasta, bruschetta, bases for soups, and makes a great base for cioppino - EASY TO PRONOUNCE INGREDIENTS: Tomatoes, Cane Sugar, Olive Oil, Onion, Garlic and Salt ## Technical Specifications | Specification | Value | |---------------|-------| | ASIN | B009RJPZU0 | | Age Range Description | All Ages | | Allergen Information | Gluten Free | | Best Sellers Rank | #27,002 in Grocery & Gourmet Food ( See Top 100 in Grocery & Gourmet Food ) #10 in Chili Mixes | | Brand | Matiz | | Brand Name | Matiz | | Color | red | | Container Type | Bottle | | Cuisine | Spanish | | Customer Reviews | 4.4 out of 5 stars 1,018 Reviews | | Diet Type | Gluten Free | | Flavor | Matiz Sofrito, Traditional Valenciano Paella Base, Family Recipe, 12.3 Ounce | | Global Trade Identification Number | 00832924005140 | | Item Form | Pasta | | Item Package Weight | 0.54 Kilograms | | Item Weight | 12.3 Ounces | | Manufacturer | Matiz Valenciano | | Model Number | MZV10 | | Number of Items | 1 | | Package Information | Bottle | | Part Number | MZV10 | | Set Name | Paella | | Size | 12.3 Ounce (Pack of 1) | | Specialty | Non GMO, high-fructose-corn-syrup-free, natural, vegan, vegetarian | | UPC | 832924005140 | | Unit Count | 12.3 Ounce | ## Product Details - **Allergen Information:** Gluten Free - **Brand:** Matiz - **Flavor:** Matiz Sofrito, Traditional Valenciano Paella Base, Family Recipe, 12.3 Ounce - **Item Weight:** 12.3 Ounces - **Package Information:** Bottle ## Images ![Matiz Sofrito, Traditional Valenciano Paella Base, 12.3 Ounce - Image 1](https://m.media-amazon.com/images/I/71lCT-qXzmL.jpg) ## Questions & Answers **Q: Is the taste similar to goya sofrito. i use it in my cuban recipes. don’t want msg.** A: Matiz Sofrito is made from an authentic Spanish family recipe, so it will go great in other Latin food including Cuban recipes. It has the simplest of ingredients of just Tomatoes, Cane Sugar, Olive Oil, Onion, Garlic and Salt and especially NO MSG unlike other Sofrito competitors like Goya. I don't know the best way to describe the difference between the two other than saying you can't go wrong with Matiz Sofrito, but the best way is by trying it out! **Q: Does this contain any MSG ?** A: Since it IS made in Spain, you can rest assured that ALL ingredients are listed on the label required in all EU countries. **Q: Will not comsume is 7 days. Will it keep longer in fridge once opened?** A: Well not sure, but I hope so... my partially used opened jar has been in the fridge for about 2 months. Maybe I should check it? **Q: Does anyone know if there is any fish or animal extracts in the ingredients?** A: The label says the ingredients are tomatoes, virgin olive oil,, salt, sugar and garlic. I think it's delicious. ## Customer Reviews ### ⭐⭐⭐⭐⭐ Tasty! Easy to Use. *by B***F on April 17, 2026* The product tastes great. It's a tad on the "wet" side, but if you cook it down for a few minutes before stirring in the paella rice you'll likely have good results. I also found that this product isn't overly salty, which leaves room for additional seasoning (or not) at the end of the cooking process. ### ⭐⭐⭐⭐⭐ Auguably, the BEST sofrito available! *by C***R on December 29, 2025* I keep several jars on hand. Far and away the richest, best tasting sofrito I've ever tasted. Matiz is always reliable to top-quality Spanish products. Highest recommendation! ### ⭐⭐⭐⭐ Great taste *by H***H on April 3, 2026* Perfect sofrito ! Taste is on point ## Frequently Bought Together - Matiz Sofrito, Traditional Valenciano Paella Base, Family Recipe, 12.3 Ounce - Gourmanity Spanish Paella Rice, Rey del Arroz Authentic Short Grain Valencia Rice from Spain, Great for Paella, Risotto, Seafood Dishes and Mediterranean dishes, Soy and Gluten Free, 2.2lb - Zaran Saffron, Superior Saffron Threads (Super Negin) Premium grade Saffron Spice for Paella, Risotto, Tea's, and all Culinary Uses (2 Grams) --- ## Why Shop on Desertcart? - πŸ›’ **Trusted by 1.3+ Million Shoppers** β€” Serving international shoppers since 2016 - 🌍 **Shop Globally** β€” Access 737+ million products across 21 categories - πŸ’° **No Hidden Fees** β€” All customs, duties, and taxes included in the price - πŸ”„ **15-Day Free Returns** β€” Hassle-free returns (30 days for PRO members) - πŸ”’ **Secure Payments** β€” Trusted payment options with buyer protection - ⭐ **TrustPilot Rated 4.5/5** β€” Based on 8,000+ happy customer reviews **Shop now:** [https://www.desertcart.hr/products/24738764-matiz-sofrito-traditional-valenciano-paella-base-12-3-ounce](https://www.desertcart.hr/products/24738764-matiz-sofrito-traditional-valenciano-paella-base-12-3-ounce) --- *Product available on Desertcart Croatia* *Store origin: HR* *Last updated: 2026-08-01*