---
product_id: 253649365
title: "Forming Cream for Men - 1.7 oz"
brand: "american crew"
price: "€ 57.50"
currency: EUR
in_stock: true
reviews_count: 9
category: "American Crew"
url: https://www.desertcart.hr/products/253649365-forming-cream-for-men-1-7-oz
store_origin: HR
region: Croatia
---

# Sucrose conditions & moisturizes hair Water-based, residue-free washout Lanolin wax for flexible, movable hold Forming Cream for Men - 1.7 oz

**Brand:** american crew
**Price:** € 57.50
**Availability:** ✅ In Stock

## Summary

> 💼 Sculpt your signature style with confidence and ease

## Quick Answers

- **What is this?** Forming Cream for Men - 1.7 oz by american crew
- **How much does it cost?** € 57.50 with free shipping
- **Is it available?** Yes, in stock and ready to ship
- **Where can I buy it?** [www.desertcart.hr](https://www.desertcart.hr/products/253649365-forming-cream-for-men-1-7-oz)

## Best For

- american crew enthusiasts

## Why This Product

- Trusted american crew brand quality
- Free international shipping included
- Worldwide delivery with tracking
- 15-day hassle-free returns

## Key Features

- • **Signature Scent:** Leaves a subtle, great scent that complements your professional vibe
- • **Universal Appeal:** Perfectly crafted for all hair types, because your style deserves versatility
- • **Healthy Hair Boost:** Sucrose-infused hydration for thicker, fuller-looking hair with a natural shine
- • **Clean & Lightweight:** Water-based formula rinses out easily—no buildup, no fuss
- • **Effortless All-Day Style:** Medium hold with natural flexibility keeps your look fresh from AM to PM

## Overview

American Crew Forming Cream is a 1.7 oz water-based styling cream designed for men seeking medium hold with flexibility. Enriched with lanolin wax for movable hold and sucrose to condition and moisturize, it delivers a natural shine and thicker hair appearance. Easy to wash out without residue, it suits all hair types and leaves a subtle, appealing scent.

## Description

Provides medium hold & flexibility to sculpt hair Conditions & moisturizes hair shaft for a healthy look Easy to wash out without leaving residue on hair Makes your hair look thicker & fuller with a natural shine Perfect for all hair typesTo use: Apply the foam to hand palms & distribute evenly throughout damp or dry hair

Review: Good product - Amazing product
Review: Extremely bad - I received the jar opened and it's non returnable and their is no production or expired date on it and unfortunately it's not affecting at my hair at all like it's not exist so i don't recommend it to any one .

## Features

- Water Based: Shampoos out easily without residue.
- Lanolin Wax: Humectant that provides movable hold.
- Sucrose: Conditions and moisturizes hair.

## Technical Specifications

| Specification | Value |
|---------------|-------|
| ASIN | B000KEIPC6 |
| Best Sellers Rank | #13,194 in Beauty ( See Top 100 in Beauty ) #130 in Hair Styling Creams & Lotions |
| Brand Name | American Crew |
| Country of Publication | USA |
| Customer Reviews | 4.5 out of 5 stars 18,011 Reviews |
| Global Trade Identification Number | 00738678002711 |
| Hair Type | All |
| Hair type | All |
| Item Form | Cream |
| Item Volume | 3 Milliliters |
| Item Weight | 1.36 kg |
| Item form | Cream |
| Liquid Volume | 85 Milliliters |
| Liquid volume | 85 Milliliters |
| Manufacturer | American Crew |
| Material Type Free | Dairy Free |
| Material type free | Dairy Free |
| Number of Items | 1 |
| Product Benefits | Shine |
| Product benefits | Shine |
| Scent | Great Scent |
| Scent Name | Great Scent |
| UPC | 077344766404 738678002711 |
| Unit Count | 85 Grams |

## Product Details

- **Hair type:** All
- **Liquid volume:** 85 Milliliters
- **Material type free:** Dairy Free
- **Product benefits:** Shine
- **Scent:** Great Scent

## Images

![Forming Cream for Men - 1.7 oz - Image 1](https://m.media-amazon.com/images/I/61BiVqQzvjL.jpg)

## Available Options

This product comes in different **Size** options.

## Questions & Answers

**Q: Can I use these products in children ?**
A: I wouldn't suggest using this product "in" children. Although I don't see a problem with using it "on" their hair...

**Q: Can you wash this only with water or you need to use shampoo?**
A: It washes out with quite a bit of water so I would suggest a mild shampoo if you use a significant amount of this product in your hair. As an alternative, you can skip the shampoo and use conditioner on damp hair with a rinse after to clean most if not all of it out. I have thinning hair myself and have found this alternative to work quite well instead of using shampoo every day which strips your hair to some degree.

**Q: I have thick wavy medium length hair. Will this work to keep it back?**
A: I'm not sure what you mean by "keep it back".  What it does for me is gives me lots of body.  I have very baby-fine hair, so that's why I use it.  If you already have thick wavy hair, I don't think you'll want to use this.

**Q: American crew: bought 2 containers of forming cream. clearly different contents. one is like hand lotion. counterfeit? or new formula? it's horrible.**
A: Umm yah that’s fine. When you put on your hair add a little bit water mix it in your hand and then put it on your hair

## Customer Reviews

### ⭐⭐⭐⭐⭐ Good product
*by N***. on 18 July 2023*

Amazing product

### ⭐ Extremely bad
*by K***D on 15 August 2022*

I received the jar opened and it's non returnable and their is no production or expired date on it and unfortunately it's not affecting at my hair at all like it's not exist so i don't recommend it to any one .

### ⭐ Used one
*by S***B on 5 August 2020*

I got used one. The product I received looks half. This is very bad. And there is no return option. I need refund. Iam a regular amazon customer

## Frequently Bought Together

- American Crew Men's Hair Forming Cream (OLD VERSION), Like Hair Gel with Medium Hold & Medium Shine, 3 Oz (Pack of 1)
- American Crew Men's Hair Forming Cream, Like Hair Gel with Medium Hold & Medium Shine, 3 oz
- American Crew Men's Grooming Cream, Like Hair Gel with High Hold & High Shine, 3 oz

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**Shop now:** [https://www.desertcart.hr/products/253649365-forming-cream-for-men-1-7-oz](https://www.desertcart.hr/products/253649365-forming-cream-for-men-1-7-oz)

---

*Product available on Desertcart Croatia*
*Store origin: HR*
*Last updated: 2026-06-30*