---
product_id: 261506390
title: "Smart Beauty Blonde Bleach-It, The Ultimate Lightener for Dark Hair, Perfect for Highlighting and Vibrant Pastel Colour, Hair Bleach Kit, Vegan & Cruelty Free"
brand: "smart beauty"
price: "€ 51.73"
currency: EUR
in_stock: true
category: "Smart Beauty"
url: https://www.desertcart.hr/products/261506390-smart-beauty-blonde-bleach-it-the-ultimate-lightener-for-dark
store_origin: HR
region: Croatia
---

# 100% Vegan & Cruelty-Free formula Plex Hair Care Conditioner for hair repair Cool Ash Toner reduces brassiness Smart Beauty Blonde Bleach-It, The Ultimate Lightener for Dark Hair, Perfect for Highlighting and Vibrant Pastel Colour, Hair Bleach Kit, Vegan & Cruelty Free

**Brand:** smart beauty
**Price:** € 51.73
**Availability:** ✅ In Stock

## Summary

> ❄️ Unlock the coolest blonde vibes with zero brass, zero guilt!

## Quick Answers

- **What is this?** Smart Beauty Blonde Bleach-It, The Ultimate Lightener for Dark Hair, Perfect for Highlighting and Vibrant Pastel Colour, Hair Bleach Kit, Vegan & Cruelty Free by smart beauty
- **How much does it cost?** € 51.73 with free shipping
- **Is it available?** Yes, in stock and ready to ship
- **Where can I buy it?** [www.desertcart.hr](https://www.desertcart.hr/products/261506390-smart-beauty-blonde-bleach-it-the-ultimate-lightener-for-dark)

## Best For

- smart beauty enthusiasts

## Why This Product

- Trusted smart beauty brand quality
- Free international shipping included
- Worldwide delivery with tracking
- 15-day hassle-free returns

## Key Features

- • **Salon-Grade Plex Protection:** Rebuilds and strengthens hair while coloring for a healthier, vibrant finish.
- • **Ethical Beauty You Can Trust:** Vegan, cruelty-free, paraben & sulfate-free with UK & EU professional cosmetic standards.
- • **Universal Hair Compatibility:** Formulated for all hair types and ethnicities—perfect for root touch-ups, highlights, balayage, and full head coverage.
- • **Brassy-Free Blonde Perfection:** Cool ash toner neutralizes unwanted warm tones for that flawless, icy blonde look.
- • **Effortless, Mess-Free Application:** Precision nozzle and smooth cream formula ensure a drip-free, easy at-home coloring experience.

## Overview

Smart Beauty’s Ash Blonde Hair Dye delivers permanent, salon-quality color with an integrated Plex hair care conditioner that repairs and strengthens hair during the coloring process. Featuring a cool ash toner to eliminate brassiness, this vegan and cruelty-free cream formula suits all hair types and offers mess-free application for professional results at home. Ideal for full head coloring, root touch-ups, highlights, and balayage, it’s a premium ethical choice endorsed by UK and European cosmetic standards.

## Description

desertcart.com : Smart Beauty Blonde Bleach-It, The Ultimate Lightener for Dark Hair, Perfect for Highlighting and Vibrant Pastel Colour, Hair Bleach Kit, Vegan & Cruelty Free : Beauty & Personal Care

## Features

- Instead of going darker this season, turn your hair white as snow with blonde bleach hair dye color! This edgy and sexy look will have heads turning and jaws dropping the moment you step into the room.
- Hair Bleach For Dark Hair: This hair bleach can lighten up to 8 levels, two applications will be needed if going from black to white hair or have thick or long hair.
- Hair Bleach Powder and Peroxide: This hair bleach uses a professional quality blue dust-free bleach powder and peroxide 40 vol. Mixed to make a drip-free hair bleach cream paste
- Hair Highlights Bleach: This hair bleach can be used in conjunction with a highlighting cap (sold separately) or use freehand to create stylish fine, chunky, or sections of blonde
- Root Touch-up Blonde: The hair bleach kit is perfect for a blonde root touch up, mix only one of each of the sachets and apply with the brush provided

## Technical Specifications

| Specification | Value |
|---------------|-------|
| ASIN | B00ATFPHFO |
| ASIN  | B00ATFPHFO |
| Best Sellers Rank | #56,268 in Beauty & Personal Care ( See Top 100 in Beauty & Personal Care ) #466 in Hair Color |
| Brand Name | Smart Beauty |
| Color | Bleach-It |
| Container Type | Bottle |
| Customer Reviews | 4.2 4.2 out of 5 stars (174) |
| Full Cure Time | 60 minutes |
| Hair Color Permanence | Permanent |
| Hair Type | All |
| Item Form | Cream |
| Item Weight | 85 g |
| Item model number  | ASIN |
| Manufacturer | Smart Beauty |
| Manufacturer  | Smart Beauty |
| Manufacturer Part Number | Pack of 2 |
| Material Features | Cruelty Free, Vegan |
| Model Number | ASIN |
| Number of Items | 1 |
| Product Benefits | Conditioning, Lightening, Moisturizing, Nourishing, Straightening |
| Product Dimensions  | 2.2 x 3.54 x 6.65 inches; 3 ounces |
| Recommended Uses For Product | Hair lightening, Highlighting, Root touch-up |
| Suitable Hair Color | All Hair Colors |
| UPC | 830577003315 |
| UPC  | 830577003315 |
| Unit Count | 1 Count |

## Product Details

- **Brand:** Smart Beauty
- **Color:** Bleach-It
- **Item Form:** Cream
- **Package Information:** Bottle
- **Product Benefits:** Conditioning, Lightening, Moisturizing, Nourishing, Straightening

## Images

![Smart Beauty Blonde Bleach-It, The Ultimate Lightener for Dark Hair, Perfect for Highlighting and Vibrant Pastel Colour, Hair Bleach Kit, Vegan & Cruelty Free - Image 1](https://m.media-amazon.com/images/I/51fDauLf9nL.jpg)
![Smart Beauty Blonde Bleach-It, The Ultimate Lightener for Dark Hair, Perfect for Highlighting and Vibrant Pastel Colour, Hair Bleach Kit, Vegan & Cruelty Free - Image 2](https://m.media-amazon.com/images/I/51HEZzEwpyL.jpg)
![Smart Beauty Blonde Bleach-It, The Ultimate Lightener for Dark Hair, Perfect for Highlighting and Vibrant Pastel Colour, Hair Bleach Kit, Vegan & Cruelty Free - Image 3](https://m.media-amazon.com/images/I/51f5+nzW9uL.jpg)
![Smart Beauty Blonde Bleach-It, The Ultimate Lightener for Dark Hair, Perfect for Highlighting and Vibrant Pastel Colour, Hair Bleach Kit, Vegan & Cruelty Free - Image 4](https://m.media-amazon.com/images/I/51OgTXW0nYL.jpg)
![Smart Beauty Blonde Bleach-It, The Ultimate Lightener for Dark Hair, Perfect for Highlighting and Vibrant Pastel Colour, Hair Bleach Kit, Vegan & Cruelty Free - Image 5](https://m.media-amazon.com/images/I/41F7p1VrgeL.jpg)

## Available Options

This product comes in different **Color** options.

## Questions & Answers

**Q: Does this item have bleach?**
A: Hi Ari, yes it will lighten your hair, if you have dark hair and want a platinum result, you will need to bleach your hair to light blonde.

**Q: How blonde does it make your hair?**
A: To get the best platinum blonde results apply to light-to-medium blonde hair. If your hair is darker, the platinum result will not be as visible. You may refer to the 3rd picture on the product page to learn more about the possible results based on hair natural shade.

## Frequently Bought Together

- Ash Blonde Hair Dye with added Plex Hair Care Conditioner, Permanent Hair Color with Cool Ash Hair Toner for Blond Hair, Vegan Hair Dye, Cruelty-Free - Smart Beauty Hair Color
- Yexixsr 5Pcs Professional Salon Hair Coloring Dyeing Kit, Hair Bleach Dit Hair Coloring Products with Hair Dye Brush, Hair Color Bowl, Hair Clips
- ARCTIC FOX Vegan and Cruelty-Free Semi-Permanent Hair Color Dye (8 Fl. Ounces, Sterling)

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**Shop now:** [https://www.desertcart.hr/products/261506390-smart-beauty-blonde-bleach-it-the-ultimate-lightener-for-dark](https://www.desertcart.hr/products/261506390-smart-beauty-blonde-bleach-it-the-ultimate-lightener-for-dark)

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*Product available on Desertcart Croatia*
*Store origin: HR*
*Last updated: 2026-10-13*