--- product_id: 32931646 title: "IROIRO Premium Natural Semi-Permanent Hair Color 105 Plum (4oz)" brand: "iroiro" price: "€ 1.48" currency: EUR in_stock: false reviews_count: 8 url: https://www.desertcart.hr/products/32931646-iroiro-premium-natural-semi-permanent-hair-color-105-plum-4oz store_origin: HR region: Croatia --- # 95% natural ingredients coconut oil hydration eco-friendly pouch packaging IROIRO Premium Natural Semi-Permanent Hair Color 105 Plum (4oz) **Brand:** iroiro **Price:** € 1.48 **Availability:** ❌ Out of Stock ## Summary > 💜 Color boldly, care deeply — your eco-friendly plum power move! ## Quick Answers - **What is this?** IROIRO Premium Natural Semi-Permanent Hair Color 105 Plum (4oz) by iroiro - **How much does it cost?** € 1.48 with free shipping - **Is it available?** Currently out of stock - **Where can I buy it?** [www.desertcart.hr](https://www.desertcart.hr/products/32931646-iroiro-premium-natural-semi-permanent-hair-color-105-plum-4oz) ## Best For - iroiro enthusiasts ## Why This Product - Trusted iroiro brand quality - Free international shipping included - Worldwide delivery with tracking - 15-day hassle-free returns ## Key Features - • **Eco-Chic Packaging:** Innovative, lightweight eco-pouches reduce waste and carbon footprint—beauty meets sustainability. - • **Nourishing Formula:** Infused with pure coconut oil to hydrate and restore dry, damaged hair during coloring. - • **Perfect for Lightened Hair:** Optimized for pre-lightened hair (Level 10+) to achieve stunning Silver, Platinum, or Pastel shades. - • **Vibrant & Long-Lasting Plum:** Stand out with rich, fade-resistant color that keeps heads turning for weeks. - • **Clean Beauty, Zero Compromise:** 100% vegan, cruelty-free, and free from harsh chemicals for guilt-free glam. ## Overview Iroiro Premium Natural Semi-Permanent Hair Color in Plum delivers vibrant, long-lasting hues with a 95% natural, vegan formula enriched with coconut oil for hydration. Free from harsh chemicals and packaged in sustainable eco-pouches, it nourishes hair while minimizing environmental impact. Ideal for lightened hair, this cruelty-free cream dye offers a clean, luxurious coloring experience with a refreshing yuzu-cranberry scent. ## Description Enjoy vibrant, long lasting hair color with Iroiro, a 100% vegan and cruelty-free semi-permanent dye. Made in the USA with 95% natural ingredients, it features a unique formula enriched with pure coconut oil for essential hair nourishment and hydration, ensuring healthy hair during the coloring process. Our gentle, cream-based hair color is easy to apply, working to restore dry or damaged hair without any harsh or irritating chemicals. Iroiro's delightful natural yuzu-cranberry scent adds to the pleasant coloring experience. Iroiro is committed to clean beauty, free from petrol-based chemicals, PEGs, parabens, synthetic preservatives, fragrances, peroxide, ammonia, PPD, and alcohol. We believe in uncompromised beauty, ensuring your hair looks stunning with natural ingredients. For those seeking Silver, Platinum, or Pastel shades, a prior hair lightening to Level 10+ is recommended for optimal results. Iroiro is available in environmentally friendly 4 oz and 8 oz pouches. Iroiro is not only dedicated to providing exceptional hair color but also to minimizing our environmental impact. We've revolutionized our packaging approach by choosing eco-pouches over traditional plastic bottles or jars. These eco-pouches significantly reduce our carbon footprint, reflecting our strong commitment to environmental sustainability. Our innovative eco-pouches are designed for efficiency and convenience. They enable you to use every last drop of our vibrant hair color, ensuring less waste and maximum value. These pouches are lightweight, reducing shipping emissions, and are more compact, minimizing storage space. By choosing Iroiro, you're not just opting for a high-quality hair color; you're also supporting a more sustainable and eco-conscious approach to beauty. Review: Beautiful purple so many compliments and it fades into a beautiful reddish brown - So vibrant and so purple. My under color (after bleaching) I died it red. The colour faded fast. This one lasts about 2 weeks before needing to reapply because I showered everyday. It does bleed on everything but that's what all these types of semi permanent colours do. You should bleach slightly prior to using these. you don't need to go..like platinum white just enough so that your hairs pores are exposed while applying. I usually only bleach once a year for about 10 minutes. I've gotten so many compliments with this hair dye. It fades into a nice colour too like a reddish brown. The picture is how my colour looks after 2 weeks of showering twice a day with hot water Review: best color - fave color!! so bright and pretty and for me lasted a good while ## Features - Vibrant, Long-Lasting Color: Enjoy a rich, lasting hair color experience with Iroiro, a 100% vegan and cruelty-free semi-permanent dye. Our formula, made with 95% natural ingredients and pure coconut oil, ensures vibrant hues while nourishing and hydrating your hair. - Gentle and Nourishing: Our cream-based hair color gently restores dry or damaged hair without harsh chemicals. Infused with a delightful natural yuzu-cranberry fragrance, Iroiro makes coloring a pleasant and hair-healthy process. - Free from Harsh Chemicals: Iroiro is committed to clean beauty, free from petrol-based chemicals, PEGs, parabens, synthetic preservatives like Methylisothiazolinone, Methylchloroisothiazolinone, synthetic fragrances, peroxide, ammonia, PPD, and alcohol. It's beauty without compromise. - Eco-Friendly Packaging: Dedicated to reducing environmental impact, Iroiro uses innovative eco-pouches, a sustainable alternative to traditional packaging. These lightweight, compact pouches are designed to minimize waste and carbon footprint, ensuring you use every last drop of color. - Optimal for Lightened Hair: For those aiming for Silver, Platinum, or Pastel shades, pre-lightening hair to Level 10+ is recommended. Iroiro is available in 4 oz and 8 oz eco-pouches, catering to different needs while promoting an eco-conscious lifestyle. ## Technical Specifications | Specification | Value | |---------------|-------| | ASIN | B01HN7XP2M | | Best Sellers Rank | #203,357 in Beauty & Personal Care ( See Top 100 in Beauty & Personal Care ) #1,464 in Hair Color | | Brand | iroiro | | Brand Name | iroiro | | Color | Plum | | Container Type | Containers | | Customer Reviews | 4.5 out of 5 stars 550 Reviews | | Hair Color Permanence | Semi-Permanent | | Hair Type | Normal | | Item Form | Cream | | Item Weight | 4 Ounces | | Manufacturer Part Number | 105-PLU-4 | | Material Features | Natural | | Model Number | 105-PLU-4 | | Number of Items | 1 | | Package Information | Containers | | Recommended Uses For Product | Hair coloring, especially for lightened hair and dry/damaged hair | | UPC | 615953308358 | | Unit Count | 4.00 Ounce | ## Product Details - **Brand:** iroiro - **Color:** Plum - **Item Form:** Cream - **Package Information:** Bag - **Product Benefits:** Hair Coloring ## Images ![IROIRO Premium Natural Semi-Permanent Hair Color 105 Plum (4oz) - Image 1](https://m.media-amazon.com/images/I/61ikB800rGL.jpg) ![IROIRO Premium Natural Semi-Permanent Hair Color 105 Plum (4oz) - Image 2](https://m.media-amazon.com/images/I/61AM4VfGN+L.jpg) ![IROIRO Premium Natural Semi-Permanent Hair Color 105 Plum (4oz) - Image 3](https://m.media-amazon.com/images/I/51dgs6pWNRL.jpg) ![IROIRO Premium Natural Semi-Permanent Hair Color 105 Plum (4oz) - Image 4](https://m.media-amazon.com/images/I/81S2rcODxsL.jpg) ![IROIRO Premium Natural Semi-Permanent Hair Color 105 Plum (4oz) - Image 5](https://m.media-amazon.com/images/I/81TL3N5OMZL.jpg) ## Questions & Answers **Q: Will color show over brown hair?** A: It will show up a little— I have light brown hair and this made my hair a red-leaning auburn. **Q: Can this be used to highlight hair and not a all over color?** A: Of course- as long as you have a way to keep the dye from getttimg all over the rest of the hair. This is also a darker color in terms of there dyes so idk if 'highlighting' would be achieved. But if you mean just to put it on certain sections and others then definitely! I currently have my hair dyed three different colors. **Q: Is this pouch resealable or can it be sealed in another container and used later?** A: There's a twist cap so the package can be resealed. I've used this product for years, color the crown of my short hair, and get 3 applications out of each 4 Oz pack, and can say it seals really well. **Q: Can i mix this with other semi permanent dyes?** A: I’ve mixed with other dyes before and it turned out fine. I often mix with Arctic Fox colors. ## Customer Reviews ### ⭐⭐⭐⭐⭐ Beautiful purple so many compliments and it fades into a beautiful reddish brown *by H***S on November 16, 2025* So vibrant and so purple. My under color (after bleaching) I died it red. The colour faded fast. This one lasts about 2 weeks before needing to reapply because I showered everyday. It does bleed on everything but that's what all these types of semi permanent colours do. You should bleach slightly prior to using these. you don't need to go..like platinum white just enough so that your hairs pores are exposed while applying. I usually only bleach once a year for about 10 minutes. I've gotten so many compliments with this hair dye. It fades into a nice colour too like a reddish brown. The picture is how my colour looks after 2 weeks of showering twice a day with hot water ### ⭐⭐⭐⭐⭐ best color *by A***A on May 9, 2026* fave color!! so bright and pretty and for me lasted a good while ### ⭐⭐⭐⭐⭐ Dyes EVERYTHING in sight *by S***S on December 22, 2019* Mixed plum & deep red, color - FABULOUS. The stains on my counters, clothing, bedding anything I've come in direct contact with - forever pepto pink.. Literally from the time I started applying the hair dye to clean up this sh*t literally stained my counters, I even tried mr clean magic erasers & it won't remove... I'm a renter sooo def would recommend Dexter style plastic murder wrap everywhere you could possibly come in contact with when dying.. Yes the smell is a AMAZING. Yes the color is beautiful... But ive washed 2x (about to be a 3rd) and its still leaving residue of hair dye on my hands just from running my hands through. I work for myself (selling clothing online) and I can't tell you how many garments I touched my face / hair and rubbed some unintentional dye on then had to resoak / rewash garments. I finally just started wearing blue gloves so any dye on my hands can't stain my merchandise. its a great direct dye but its pigment literally dyes any & everything it touches.. Pillow cases, scarves, shirts, interior clothing tags, collars, you name it if it touches / rubs it its going to transfer. Ive used brands like pravana before they're probably my favorite. I dislike, ion brand (colors are trash imo) and I really like artic fox but those colors might as well be permanent they never leave my hair lol first time user or iroiro may try again,, but with CAUTION ## Frequently Bought Together - IROIRO Premium Natural Semi-Permanent Hair Color 105 Plum (4oz) - 20 Purple Premium Natural Semi Permanent Hair Color - IROIRO Premium Natural Semi-Permanent Hair Color 70 Pink (4oz) --- ## Why Shop on Desertcart? - 🛒 **Trusted by 1.3+ Million Shoppers** — Serving international shoppers since 2016 - 🌍 **Shop Globally** — Access 737+ million products across 21 categories - 💰 **No Hidden Fees** — All customs, duties, and taxes included in the price - 🔄 **15-Day Free Returns** — Hassle-free returns (30 days for PRO members) - 🔒 **Secure Payments** — Trusted payment options with buyer protection - ⭐ **TrustPilot Rated 4.5/5** — Based on 8,000+ happy customer reviews **Shop now:** [https://www.desertcart.hr/products/32931646-iroiro-premium-natural-semi-permanent-hair-color-105-plum-4oz](https://www.desertcart.hr/products/32931646-iroiro-premium-natural-semi-permanent-hair-color-105-plum-4oz) --- *Product available on Desertcart Croatia* *Store origin: HR* *Last updated: 2026-07-11*