---
product_id: 391852568
title: "Blonde It Up Permanent Hair Dye, Platinum Bronde, 270g"
brand: "clairol"
price: "€ 27.97"
currency: EUR
in_stock: true
url: https://www.desertcart.hr/products/391852568-blonde-it-up-permanent-hair-dye-platinum-bronde-270g
store_origin: HR
region: Croatia
---

# Lifts hair up to 5 levels Violet toning for brass-free shine Protects natural keratin & protein Blonde It Up Permanent Hair Dye, Platinum Bronde, 270g

**Brand:** clairol
**Price:** € 27.97
**Availability:** ✅ In Stock

## Summary

> ✨ Elevate your blonde game with zero brass, all glow! 💁‍♀️

## Quick Answers

- **What is this?** Blonde It Up Permanent Hair Dye, Platinum Bronde, 270g by clairol
- **How much does it cost?** € 27.97 with free shipping
- **Is it available?** Yes, in stock and ready to ship
- **Where can I buy it?** [www.desertcart.hr](https://www.desertcart.hr/products/391852568-blonde-it-up-permanent-hair-dye-platinum-bronde-270g)

## Best For

- clairol enthusiasts

## Why This Product

- Trusted clairol brand quality
- Free international shipping included
- Worldwide delivery with tracking
- 15-day hassle-free returns

## Key Features

- • **Keratin Shield:** AminoGlycine Complex safeguards your hair’s natural strength 🛡️
- • **Next-Level Lift:** Achieve up to 5 levels lighter hair without harsh bleach ⚡
- • **Soft & Conditioned Finish:** Experience silky, touchable hair post-coloring
- • **Effortless Platinum Bronde:** Professional-grade results from the comfort of home
- • **Vibrant, Brass-Free Blonde:** Use the Shimmer Lights Violet Mask for a cool, neutral tone 💜

## Overview

Blonde It Up Permanent Hair Dye in Platinum Bronde uses AminoLift Technology to lighten hair up to 5 levels without bleach, while the AminoGlycine Complex protects hair’s natural keratin and protein. The included Shimmer Lights Violet Toning Mask ensures a cool, brass-free finish, leaving hair soft, conditioned, and salon-worthy.

## Description

Blonde It Up Permanent Hair Dye, Platinum Bronde, 270g

## Features

- AminoLift Technology lifts pigments inside the hair
- AminoGlycine Complex helps protect hair’s natural keratin and protein, and helps keep its structure intact
- Hair up to 5 levels lighter with no bleach
- Conditioned, soft hair results
- Shimmer Lights Violet Toning Mask: use it immediately after lightening for a cool neutral tone or 1-2 weeks later to prevent brassy tones

## Technical Specifications

| Specification | Value |
|---------------|-------|
| Manufacturer | Wella |
| Package dimensions | 16.2 x 9.2 x 6.2 centimetres |
| Package Weight | 0.26 Kilograms |
| Brand | Clairol |
| Colour | Platinum Bronde |
| Format | Pencil |
| Speciality | Natural |
| Language | English |
| Manufacturer reference | B09NL4JXR2 |
| Package Dimensions | 16.2 x 9.2 x 6.2 cm; 260 g |
| ASIN | B09NL4JXR2 |

## Product Details

- **Colour:** Platinum Bronde
- **Package information:** Box
- **Product benefits:** Lightening
- **Brand:** Clairol
- **Item form:** Pencil
- **Hair type:** normal
- **Number of items:** 1
- **Unit count:** 270.0 gram
- **Material feature:** Natural
- **Material Type Free:** Paraben Free

## Images

![Blonde It Up Permanent Hair Dye, Platinum Bronde, 270g - Image 1](https://m.media-amazon.com/images/I/81ueEsaQ1DL.jpg)

## Available Options

This product comes in different **Colour Name, Size Name** options.

## Questions & Answers

**Q: Can i use as highlights  with my highlight cap?**
A: Yes definitely, i shudnt see why not, as long as your hair colour is in the recommended shade to use. Hope this helps. Rebecca.

**Q: Does this colour cover grey hair**
A: Yea it’s covered my grey hair, but I’m blonde too so it kinda mixes in, looks nice tho

**Q: Can I use this product before dying my hair red? I'm dark brown**
A: Yes not too harsh a chemical. Obviously dye darker areas 1st ie roots or ends

**Q: Can I use this on dark hair to lighten my hair and then use red dye over it?**
A: yes you can if you are simply using it to lighten up.

## Frequently Bought Together

- Clairol Blonde It Up Permanent Hair Dye, Platinum Bronde, 270g
- Clairol Blonde It Up Crystal Glow Toner Kit - Luminous Pearl

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**Shop now:** [https://www.desertcart.hr/products/391852568-blonde-it-up-permanent-hair-dye-platinum-bronde-270g](https://www.desertcart.hr/products/391852568-blonde-it-up-permanent-hair-dye-platinum-bronde-270g)

---

*Product available on Desertcart Croatia*
*Store origin: HR*
*Last updated: 2026-02-27*