--- product_id: 61275125 title: "Hair The One Purple Shampoo for Toning Blonde Hair - Neutralizes Brass + Yellow Tones, Shine Restoring - Sulfate, Silicone and Paraben Free, Color + Keratin Safe, 10 fl. oz." brand: "kristin ess" price: "€ 35.29" currency: EUR in_stock: true reviews_count: 13 url: https://www.desertcart.hr/products/61275125-hair-the-one-purple-shampoo-for-toning-blonde-hair-neutralizes store_origin: HR region: Croatia --- # Sulfate, silicone & paraben free formula Ultra-violet pigment for intense toning Zip-Up Technology™ strengthens & protects Hair The One Purple Shampoo for Toning Blonde Hair - Neutralizes Brass + Yellow Tones, Shine Restoring - Sulfate, Silicone and Paraben Free, Color + Keratin Safe, 10 fl. oz. **Brand:** kristin ess **Price:** € 35.29 **Availability:** ✅ In Stock ## Summary > 💜 Elevate your blonde game—because your hair deserves the VIP treatment ## Quick Answers - **What is this?** Hair The One Purple Shampoo for Toning Blonde Hair - Neutralizes Brass + Yellow Tones, Shine Restoring - Sulfate, Silicone and Paraben Free, Color + Keratin Safe, 10 fl. oz. by kristin ess - **How much does it cost?** € 35.29 with free shipping - **Is it available?** Yes, in stock and ready to ship - **Where can I buy it?** [www.desertcart.hr](https://www.desertcart.hr/products/61275125-hair-the-one-purple-shampoo-for-toning-blonde-hair-neutralizes) ## Best For - kristin ess enthusiasts ## Why This Product - Trusted kristin ess brand quality - Free international shipping included - Worldwide delivery with tracking - 15-day hassle-free returns ## Key Features - • **Brass-Busting Power:** Neutralizes unwanted yellow & brassy tones for flawless blonde and brunette hues - • **Next-Level Strength:** Zip-Up Technology™ seals split ends and shields hair from environmental damage - • **Clean & Conscious Care:** Sulfate, silicone, paraben, and phthalate free—safe for color and keratin-treated hair - • **Cruelty-Free Confidence:** Ethically crafted formula that aligns with your values and beauty standards - • **Versatile Toning Ritual:** Use every wash for ashy or pastel lavender tones, or as-needed for neutralizing brass ## Overview Hair The One Purple Shampoo by Kristin Ess is a sulfate-free, color- and keratin-safe formula infused with ultra-violet pigments and proprietary Zip-Up Technology™. It neutralizes brass and yellow tones while strengthening hair and restoring shine, perfect for both blonde and brunette hair. This cruelty-free shampoo offers a clean, conditioning cleanse that protects against color fade and environmental stressors. ## Description Contains Zip-Up Technology™, our proprietary strengthening complex designed to "zip-up" split ends while targeting weak areas of the hair, smoothing the appearance of damaged cuticles and helping to protect hair from environmental stressors and color fade. ## Features - “I wanted to create a purple shampoo that is great for toning blondes + brunettes and is also sulfate-free...I’ve always had a hard time finding that combo. If you like ashy tones or even pastel lavender tones, you can use this every time you shampoo. If you like neutral tones, use it only when needed to cut brass. Use this with or without The One Purple Conditioner on natural or color-treated hair.” - Kristin Ess - Cleanse + Condition: A clean, well-conditioned canvas is essential. These universal, sulfate-free products cleanse + deeply condition to leave hair feeling moisturized, full and looking shiny from root to tip. - Ultra-violet pigment, Brass Reducing, Intense Toning, Shine Restoring, Sulfare-free - How To: Depending on the thickness of your hair, apply a quarter size or more of shampoo into your palm. Apply to wet hair, massage into your scalp to create a rich lather. With purple shampoo you want to make sure you apply more product where you see more brass. Let it sit a little bit longer toward the root where hair tends to be less porous and more warm. Then let it run through the ends as you shampoo. Rinse well and follow with conditioner or a hydrating mask. - Cruelty free, keratin safe free of sulfates, parabens + phthalates ## Technical Specifications | Specification | Value | |---------------|-------| | Asin | B079DD34LB | | Best Sellers Rank | #298 in Hair Shampoo | | Is Discontinued By Manufacturer | No | | Item Model Number | I0094116 | | Manufacturer | Kristin Ess | | Product Dimensions | 2.3 x 2.3 x 7 inches; 7.8 ounces | | Upc | 840797112193 | ## Product Details - **Age Range (Description):** Adult - **Brand:** Kristin Ess - **Hair Type:** Color Treated - **Item Form:** Liquid - **Scent:** Pear ## Images ![Hair The One Purple Shampoo for Toning Blonde Hair - Neutralizes Brass + Yellow Tones, Shine Restoring - Sulfate, Silicone and Paraben Free, Color + Keratin Safe, 10 fl. oz. - Image 1](https://m.media-amazon.com/images/I/61xYEsIgg+L.jpg) ## Customer Reviews ### ⭐⭐⭐⭐⭐ Great price and lightweight, non drying shampoo that shines my gray hair *by on Reviewed in the United States May 29, 2026* It is a real soft purple shampoo which is not drying my hair out, so many other shampoos do. I really am impressed with the color, it is perfect for my graying hair, it so lightweight and lightens my grays with a shine and brightens it, too. Perfect for gray hair! ### ⭐⭐⭐⭐⭐ Purple shampoo without turning my hair purple! *by on Reviewed in the United States June 17, 2025* This has been a great, budget friendly soap to help keep the brassy color out of my hair. I use it in conjunction with my salon grade shampoo and conditioner (regular shampoo in roots first, then this purple shampoo, followed by a regular conditioner). I keep the purple shampoo on for a couple minutes to let the color sink in. I’ve noticed my hair looks like a prettier summer blonde without orange colors peeking through. It isn’t so dramatic that I have a purple hue to my hair, which I like. I also have noticed that my hair feels and stays clean and moisturized, just as it felt before using this shampoo. I’m used to using salon grade shampoo and took a gamble with something cheaper. Yet, I haven’t noticed a difference in my hair so far and have used it for about a month! I think it works very effectively.The bottle is sleek, modern, and good quality. I love the little click top that keeps everything very messy-free.Though it leaves very faint purple splashes in my shower that can easily be rinsed off, my hands do NOT turn purple from using this product. ### ⭐⭐⭐⭐⭐ Keeps blonde hair brass free *by on Reviewed in the United States April 10, 2026* Keeps my hair brass free! Have been using this product for such a long time and it’s great at keeping my blonde as light as I want it to be. (Be aware of sun exposure after using this product since it can make your skin extra sensitive) ## Frequently Bought Together - Kristin Ess Hair The One Purple Shampoo for Toning Blonde Hair - Neutralizes Brass + Yellow Tones, Shine Restoring - Sulfate, Silicone and Paraben Free, Color + Keratin Safe, 10 fl. oz. - Kristin Ess Hair The One Purple Conditioner for Toning + Moisturizing Blonde Hair - Neutralizes Brass + Yellow Tones - Sulfate, Silicone and Paraben Free, Color + Keratin Safe, 10 fl. oz. - Kristin Ess Hair Hydrating Salon Leave In Conditioner Spray for Strength + Shine - Lightweight Anti Frizz Detangler for Women - Sulfate Free + Color Safe - Castor Oil Moisture Bond Repair Spray --- ## Why Shop on Desertcart? - 🛒 **Trusted by 1.3+ Million Shoppers** — Serving international shoppers since 2016 - 🌍 **Shop Globally** — Access 737+ million products across 21 categories - 💰 **No Hidden Fees** — All customs, duties, and taxes included in the price - 🔄 **15-Day Free Returns** — Hassle-free returns (30 days for PRO members) - 🔒 **Secure Payments** — Trusted payment options with buyer protection - ⭐ **TrustPilot Rated 4.5/5** — Based on 8,000+ happy customer reviews **Shop now:** [https://www.desertcart.hr/products/61275125-hair-the-one-purple-shampoo-for-toning-blonde-hair-neutralizes](https://www.desertcart.hr/products/61275125-hair-the-one-purple-shampoo-for-toning-blonde-hair-neutralizes) --- *Product available on Desertcart Croatia* *Store origin: HR* *Last updated: 2026-08-08*