---
product_id: 649560146
title: "Sony BRAVIA 7 55 Inch, Mini LED XR QLED, Perfectly balanced for movies, PS5 gaming & sports, 4K HDR Smart TV, Google TV), 2024 UAE Model"
brand: "sony"
price: "€ 3658.19"
currency: EUR
in_stock: true
reviews_count: 8
category: "Sony"
url: https://www.desertcart.hr/products/649560146-sony-bravia-7-55-inch-mini-led-xr-qled-perfectly
store_origin: HR
region: Croatia
---

# 120Hz refresh rate for gaming 1000 Nit peak brightness Mini LED XR Backlight Master Drive Sony BRAVIA 7 55 Inch, Mini LED XR QLED, Perfectly balanced for movies, PS5 gaming & sports, 4K HDR Smart TV, Google TV), 2024 UAE Model

**Brand:** sony
**Price:** € 3658.19
**Availability:** ✅ In Stock

## Summary

> 🎬 Elevate your living room to a cinematic playground — don’t just watch, experience!

## Quick Answers

- **What is this?** Sony BRAVIA 7 55 Inch, Mini LED XR QLED, Perfectly balanced for movies, PS5 gaming & sports, 4K HDR Smart TV, Google TV), 2024 UAE Model by sony
- **How much does it cost?** € 3658.19 with free shipping
- **Is it available?** Yes, in stock and ready to ship
- **Where can I buy it?** [www.desertcart.hr](https://www.desertcart.hr/products/649560146-sony-bravia-7-55-inch-mini-led-xr-qled-perfectly)

## Best For

- sony enthusiasts

## Why This Product

- Trusted sony brand quality
- Free international shipping included
- Worldwide delivery with tracking
- 15-day hassle-free returns

## Key Features

- • **Immersive Soundstage:** Acoustic Multi Audio and Voice Zoom 3 AI tech create theater-quality sound that places dialogue and effects exactly where they belong.
- • **Next-Level Gaming Ready:** 120Hz refresh rate with Auto HDR Tone Mapping and Dolby Vision gaming support ensures ultra-smooth, vibrant gameplay on your PS5.
- • **Smart, Sustainable Design:** Eco Remote with 80% recycled plastic, reduced packaging footprint, and Sony’s SORPLAS recycled materials combine style with responsibility.
- • **Cinematic Brilliance at Home:** Experience ultra-vivid 4K HDR visuals with Sony’s Mini LED XR Backlight Master Drive delivering unmatched brightness and contrast.
- • **Studio-Calibrated Picture Modes:** Enjoy movies and sports exactly as creators intended with Netflix Adaptive Calibrated Mode and Prime Video Calibrated Mode.

## Overview

The Sony BRAVIA 7 55-inch Mini LED XR QLED Smart TV (2024 UAE Model) delivers stunning 4K HDR visuals with 1000 Nit peak brightness and precise contrast control via XR Backlight Master Drive. Designed for movie buffs, gamers, and sports fans, it features a 120Hz refresh rate, Dolby Vision & Atmos support, and AI-powered Acoustic Multi Audio for immersive sound. Studio-calibrated modes optimize streaming from Netflix and Prime Video, while smart features like Google TV, voice search, and Apple AirPlay 2 ensure seamless connectivity. Built sustainably with recycled materials and an eco-friendly remote, this TV is a premium centerpiece for any modern home.

## Description

From the manufacturer Features Over 10,000 apps and games, straight to your TV Browse 400,000+ movies and TV episodes from across your streaming services, all in one place and organised into topics and genres based on what interests you. Bring the cinematic experience home, enjoy movies included with BRAVIA Instantly enjoy top movies with SONY PICTURES CORE. Your BRAVIA TV comes with movie credits so you can immediately watch some of the latest releases. Redeem up to 15 movies plus enjoy up to 24 months access to a curated selection of up to 100 movies, updated regularly. SONY PICTURES CORE brings the cinematic experience home This is how you were meant to enjoy movies. SONY PICTURES CORE Calibrated Mode has been jointly developed by our TV engineers and Sony Pictures specialists to bring studio-quality picture mastering to your living room. Watch Netflix in studio quality, automatically optimised See Netflix in a whole new light. Our Netflix Adaptive Calibrated Mode, designed by Sony and Netflix, brings studio-quality mastering home with brightness automatically adjusted to your ambient room conditions. Sony and Prime Video bring studio pictures home See movies, shows, and even live sports the way the filmmakers and broadcasters intended. With Prime Video Calibrated Mode, picture settings are auto calibrated to what you're watching including live sports for studio-quality Prime Video at home. TV for the whole family With kids profiles, kids get their very own Google TV experience—a space that's just for them, with their own apps and entertainment. Kids can pick from a selection of playful avatars and themes, and parents can restrict what streaming services are shown, limit watching time, and set a bedtime. Stay tuned. Stay calm. See everything in a more comfortable light for peace of mind. Calm picture setting is a picture quality mode that lowers brightness and uses softer colours and contrast. Say what you want to see Find favourites faster with voice search. Jump right to a show or movie just by saying it or try browsing with a voice search like "find action movies". Press the voice button on your remote to get started. Chromecast built-in Stream from your device. Easily cast movies, shows, photos, and more from your phone or tablet, right to your TV. Compatible with Apple AirPlay 2 Stream effortlessly to your TV from your iPhone, iPad or Mac. Watch movies from apps or Safari. Share photos with friends in the room. Ask Siri to control your TV with just your voice Easily and securely control a Sony TV with the Apple Home app and Siri on your Apple device, using Home technology. Set up your TV in a few simple steps and control with a tap or by asking Siri. Best seat. Anywhere. Anytime. Wherever you are, everything's perfect. Detecting your position, brightness of your room environment and reflection from ambient light conditions, BRAVIA Cam adjusts brightness, contrast, sound balance and volume so your experience is optimised to where you're sitting. Video calling on a bigger screen Catch up with friends and family on a bigger screen when you pair your TV with BRAVIA Cam. Camera covered, privacy protected One swipe protects your privacy. Simply use the switch on top of BRAVIA Cam to close the camera cover. Attaching and detaching BRAVIA Cam is so easy Eco Remote. Easy to clean and use. Controls everything. Our compact Eco Remote uses approximately 80% recycled plastic. Yet it's easy to clean with a flush surface and polyurethane coating, and controls your connected devices. Auto HDR Tone Mapping Auto HDR Tone Mapping instantly optimises HDR settings during your PS5 initial setup. Even in dark shadow and bright highlights, you'll see fine details and true colours. Auto Genre Picture Mode BRAVIA automatically switches into Game Mode with PS5 to minimise lag and maximise responsiveness. It switches back to Standard Mode when watching movies for more expressive scenes. Dolby Vision for gaming. Supported. This is how your game world should be. Incredibly vibrant colours, lifelike contrast in light and dark, intense brightness. With Dolby Vision, gaming reaches a whole new level of depth and realism. Less packaging. Less CO2. Our packaging is 15% smaller and 12% lighter which optimises transport efficiency and reduces CO2 emissions by as much as 15%. Beautiful design. Made durable. With less virgin plastic. Think of the planet. Our TVs use Sony-developed SORPLAS recycled plastics, reducing virgin plastic use by 60% while maintaining durability, and 48% less plastic in our packaging.

Review: Highly recommend - Perfect, works great in a bright room.
Review: Best for 4K movies - If you a movie buff and value that picture quality then this is the TV.

## Features

- CINEMATIC PICTURE AND SOUND Advanced picture technologies deliver unmatched brightness for vivid, theater-like entertainment. Acoustic Multi Audio delivers cinematic sound seemingly straight from the screen and the Voice Zoom 3 is Sony exclusive AI Sound Separation technology for clearer dialogue with improved voice position for more immersive experience.
- EXTREME BRIGHTNESS & IMPRESSIVE CONTRAST Thousands of LEDs are precisely controlled by XR Backlight Master Drive to deliver authentic contrast and high brightness.
- CREATOR'S VISION BRAVIA is equipped with Studio Calibrated modes to reproduce the picture and sound quality as intended by the creators
- CINEMATIC EXPERTISE With a deep understanding of film production, we have the expertise to bring movies to home and fill your space with cinematic excitement
- CINEMATIC FILM EXPERIENCE BRAVIA supports IMAX Enhanced, DTS:X and Dolby Vision and Dolby Atmos, for an incredible atmospheric experience.

## Technical Specifications

| Specification | Value |
|---------------|-------|
| ASIN | B0CVNXYYWL |
| Additional Features | CRYSTAL CLEAR IMAGE With XR Clear image, Enjoy sharp detailed picture quality, powered by our most powerful TV processor. |
| Antenna Location | [INF] Home entertainment |
| Aspect Ratio | 2.35:1 |
| Audio Input | HDMI |
| Audio Output Mode | Virtual Surround Sound |
| Battery Type | AAA |
| Best Sellers Rank | #14,723 in Electronics ( See Top 100 in Electronics ) #215 in Smart TVs |
| Brand | Sony |
| Built-In Media | Power Cable, Remote Control, Stand |
| Color | Black |
| Compatible Devices | Laptop, Desktop, Gaming Console, Smart Speaker, Smart Watch, Tablet, Car Audio System, Cellphone |
| Connectivity Technology | Bluetooth, HDMI, USB, Wi-Fi |
| Connector Type | HDMI, USB, Bluetooth, Wi-Fi |
| Content Sharing Direction | TV to Mobile |
| Contrast Ratio | High |
| Control Method | App |
| Controller Type | Amazon Alexa, Google Assistant, Voice Control |
| Customer Reviews | 4.4 out of 5 stars 310 Reviews |
| Display Backlight Configuration | Direct LED |
| Display Backlight Setting | Direct |
| Display Backlight Technology | Mini-LED |
| Display Language Options | english |
| Display Refresh Rate in Hertz | 120 |
| Display Size Class | 55 Inches |
| Display Technology | LED |
| Display technology | LED |
| Global Trade Identification Number | 04548736160491 |
| HDR Format Supported | Dolby Vision |
| Hardware Interface | Bluetooth, HDMI |
| Has Color Screen | Yes |
| Integrated Surround Sound Format | Dolby Digital 2.0 |
| Internet Applications | Netflix, Prime Video, Disney+, YouTube |
| Item Dimensions D x W x H | 34.5D x 122.5W x 73.3H centimeters |
| Item Weight | 46.5 Pounds |
| Item Weight Without Stand | 21.1 Kilograms |
| Line Voltage | 110 VAC 60 Hz |
| Manufacturer | Sony |
| Maximum Display Brightness | 1000 Nit |
| Mfr Part Number | K55XR70 |
| Model Name | BRAVIA 7 |
| Model Number | K55XR70 |
| Model Series | XR70 |
| Model Year | 2024 |
| Motion Enhancement Technology | Built-In |
| Mounting Type | Wall Mount |
| Number of Audio Channels | >2 |
| Number of Batteries | 2 AAA batteries required. |
| Number of Component Outputs | 4 |
| Operating System | Android |
| Picture Quality Enhancement Technology | Direct LED |
| Portable | No |
| Refresh Rate | 120 |
| Refresh rate | 120 |
| Remote Control Technology | Bluetooth |
| Remote Required Battery Size | AAA |
| Resolution | 4K |
| Response Time | 2 Milliseconds |
| Screen Mirroring Technology | Apple AirPlay 2 |
| Screen Size | 55 Inches |
| Screen size | 55 Inches |
| Signal Format | hdmi |
| Size | 55 Inches |
| Smart Home Compatibility | Smart Home Compatible |
| Speaker Description | 5.1 Speaker System with 40W Power |
| Speaker Maximum Output Power | 40 Watts |
| Specific Uses For Product | home theaters, gaming, movies and series streaming, sports events |
| Total Number of HDMI Ports | 3 |
| Total Serial Ports | 1 |
| Total USB 2.0 Ports | 1 |
| Total USB 3.0 Ports | 1 |
| Total Usb Ports | 2 |
| Tuner Type | Digital/Analog |
| UPC | 027242930032 |
| VESA Mount Standard | 200 x 200 mm |
| Video Encoding | HEVC (H.265), AVC (H.264), VP9, WebM |
| Warranty Description | 1 Year Manufacturer Warranty |
| Warranty Type | Manufacturer |
| Water Resistance Level | Not Water Resistant |
| Wattage | 150 watts |
| Wireless Technology | Wi-Fi |

## Product Details

- **Aspect ratio:** 2.35:1
- **Brand:** Sony
- **Connectivity technology:** Bluetooth, HDMI, USB, Wi-Fi
- **Display technology:** LED
- **Included components:** Power Cable, Remote Control, Stand
- **Product dimensions:** 34.5D x 122.5W x 73.3H centimeters
- **Refresh rate:** 240 Hz
- **Resolution:** 4K
- **Screen size:** 55 Inches

## Images

![Sony BRAVIA 7 55 Inch, Mini LED XR QLED, Perfectly balanced for movies, PS5 gaming & sports, 4K HDR Smart TV, Google TV), 2024 UAE Model - Image 1](https://m.media-amazon.com/images/I/81iQIDWHv+L.jpg)

## Available Options

This product comes in different **Size, Style** options.

## Questions & Answers

**Q: Can you control this TV with your voice?**
A: Yes, you can ask Google to find movies, stream apps, play music, and control the TV - all with your voice. Even get answers, control smart home devices, and more. Press the Google Assistant button on your remote to get started.

**Q: Can you wirelessly stream content from your phone to the TV?**
A: Yes, you can easily stream movies, shows, photos, and more to your TV from your Android device with Chromecast built-in or Apple device with AirPlay 2.

**Q: Does this TV work with Alexa?**
A: Yes, through an Alexa enabled device (sold separately), ask Alexa to change channels, adjust volume, and turn your TV on/off.

**Q: Can you video chat?**
A: Yes with the optional BRAVIA CAM (sold separately) – automatically optimizes picture and sound according to your room environment, and you can enjoy video chat on a bigger screen

**Q: Does this TV have enhanced audio?**
A: ·With Acoustic Multi-Audio, sound positioning tweeters produce wider, elevated sound that matches the picture you see. Pair BRAVIA TV with compatible Sony soundbars for the ultimate cinema-like experience at home.

## Customer Reviews

### ⭐⭐⭐⭐⭐ Highly recommend
*by M***. on 13 April 2026*

Perfect, works great in a bright room.

### ⭐⭐⭐⭐⭐ Best for 4K movies
*by B***E on 21 September 2025*

If you a movie buff and value that picture quality then this is the TV.

### ⭐⭐⭐⭐⭐ Amazing tv as always expecting from SONY
*by G***S on 2 December 2024*

Perfect

## Frequently Bought Together

- Sony 55 Inch Mini LED QLED 4K Ultra HD TV BRAVIA 7 Smart Google TV with Dolby Vision HDR and Exclusive Features for PlayStation®5 (K-55XR70), 2024 Model
- Highwings 8K 10K 4K HDMI Cable 48Gbps 6.6FT/2M, Certified Ultra High Speed HDMI Cable Braided Cord-4K@120Hz 8K@60Hz, DTS:X, HDCP 2.2 & 2.3, HDR 10 Compatible with Roku TV/PS5/HDTV/Blu-ray
- Sony HTX8500 2.1ch Dolby Atmos/DTS:X Soundbar with Built-in subwoofer, Black

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---

*Product available on Desertcart Croatia*
*Store origin: HR*
*Last updated: 2026-07-26*