---
product_id: 8718941
title: "The Five Rules for Successful Stock Investing: Morningstar's Guide to Building Wealth and Winning in the Market"
price: "€ 32.20"
currency: EUR
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reviews_count: 13
url: https://www.desertcart.hr/products/8718941-the-five-rules-for-successful-stock-investing-morningstars-guide-to
store_origin: HR
region: Croatia
---

# The Five Rules for Successful Stock Investing: Morningstar's Guide to Building Wealth and Winning in the Market

**Price:** € 32.20
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- **What is this?** The Five Rules for Successful Stock Investing: Morningstar's Guide to Building Wealth and Winning in the Market
- **How much does it cost?** € 32.20 with free shipping
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## Description

The Five Rules for Successful Stock Investing "By resisting both the popular tendency to use gimmicks that oversimplify securities analysis and the academic tendency to use jargon that obfuscates common sense, Pat Dorsey has written a substantial and useful book. His methodology is sound, his examples clear, and his approach timeless." --Christopher C. Davis Portfolio Manager and Chairman, Davis Advisors Over the years, people from around the world have turned to Morningstar for strong, independent, and reliable advice. The Five Rules for Successful Stock Investing provides the kind of savvy financial guidance only a company like Morningstar could offer. Based on the philosophy that "investing should be fun, but not a game," this comprehensive guide will put even the most cautious investors back on the right track by helping them pick the right stocks, find great companies, and understand the driving forces behind different industries--without paying too much for their investments. Written by Morningstar's Director of Stock Analysis, Pat Dorsey, The Five Rules for Successful Stock Investing includes unparalleled stock research and investment strategies covering a wide range of stock-related topics. Investors will profit from such tips as: * How to dig into a financial statement and find hidden gold . . . and deception * How to find great companies that will create shareholder wealth * How to analyze every corner of the market, from banks to health care Informative and highly accessible, The Five Rules for Successful Stock Investing should be required reading for anyone looking for the right investment opportunities in today's ever-changing market.

Review: silly title, great book - Have been meaning to put in a good word for this book for a long time. It's a gem. I've read an embarrassingly large number of introductions to investing in equities and this is probably the best. Other books purport to tell you how to identify hot stocks; Dorsey shows how to value companies. This isn't just a matter of understanding PE ratios and other traditional metrics, which most books explain more or less adequately. Instead, it means analyzing balance sheets and cash flow and income statements. _Five Rules_ provides as reader-friendly an introduction to assessing a company's financial statements as I've come across, with plenty of real-world examples. The object in the end is to determine the present value of a company's future cash flows, and Dorsey's explanation of a simplified version of Fisher's and William's discounted cash flow model is lucid and lively. Clorox is the company evaluated in this chapter, and en route there are instructive comparisons of HP and Dell, Best Buy and Circuit City, and, finally, AMD and Biomet. Chapter 8, Avoiding Financial Fakery, is particularly helpful. Obviously, having read this book and nothing else, you're not going to be able to spot something fishy in the footnotes to Microsoft's income statement that has escaped the attention of all the analysts. But for someone without a background in accounting, _Five Rules_ is a godsend. Dorsey then conducts a very informative tour d'horizon of 13 industries. It should go without saying that before you invest in a company, you'd want to find out something about the economics of its industry, so you can compare apples with apples. The chapter on health care is especially good, but I found them all excellent. In an Ameritrade ad that aired this week, a teenager asks her dad for $80 for a pair of jeans. The dad is nonplused, but the girl assures him that everyone is buying these jeans. He asks her who the manufacturer is, promptly logs onto Ameritrade, checks a chart, and buys the company's stock. The guy then gives his daughter the $80, a reward for the hot tip, presumably. He might do OK this time, but you have to figure he'd be a lot better off in the long run investing a fraction of that $80 in _Five Rules_. Bottom line: there are a ton of books on trading strategies, but if you're looking for a practical book on value investing, this is the best.
Review: Put me on the right path - Before reading this book, I had spent most of my time reading about day trading, swing trading, technical analysis, etc. I dreaded having to do actual research on a company. Why spend hours poring over financial statements and researching management when you can look at a chart and get all the information you need? Who cares how the company makes its money? It just got out of a triple bottom formation! Alas, the continuous chart monitoring finally got the best of me, not to mention I lost most of the money I started with. During this dark time, I found Pat Dorsey's book and everything magically fell into place. I discovered that it wasn't such a chore to learn about the company you were investing in. It was actually quite practical. "The Five Rules for Successful Stock Investing" provides a great foundation of knowledge for analyzing companies. It's also perfect for beginners as each topic is broken down and easy to understand. Pat Dorsey does an especially great job of explaining financial statements. This gem of a book not only turned me on to fundamental analysis, but it put me on the path to value investing. And now I am actually making money!

## Technical Specifications

| Specification | Value |
|---------------|-------|
| Best Sellers Rank | #18,329 in Books ( See Top 100 in Books ) #28 in Stock Market Investing (Books) #76 in Introduction to Investing #182 in Personal Finance (Books) |
| Customer Reviews | 4.6 out of 5 stars 880 Reviews |

## Images

![The Five Rules for Successful Stock Investing: Morningstar's Guide to Building Wealth and Winning in the Market - Image 1](https://m.media-amazon.com/images/I/6181g4Egq0L.jpg)

## Customer Reviews

### ⭐⭐⭐⭐⭐ silly title, great book
*by J***L on October 7, 2005*

Have been meaning to put in a good word for this book for a long time. It's a gem. I've read an embarrassingly large number of introductions to investing in equities and this is probably the best. Other books purport to tell you how to identify hot stocks; Dorsey shows how to value companies. This isn't just a matter of understanding PE ratios and other traditional metrics, which most books explain more or less adequately. Instead, it means analyzing balance sheets and cash flow and income statements. _Five Rules_ provides as reader-friendly an introduction to assessing a company's financial statements as I've come across, with plenty of real-world examples. The object in the end is to determine the present value of a company's future cash flows, and Dorsey's explanation of a simplified version of Fisher's and William's discounted cash flow model is lucid and lively. Clorox is the company evaluated in this chapter, and en route there are instructive comparisons of HP and Dell, Best Buy and Circuit City, and, finally, AMD and Biomet. Chapter 8, Avoiding Financial Fakery, is particularly helpful. Obviously, having read this book and nothing else, you're not going to be able to spot something fishy in the footnotes to Microsoft's income statement that has escaped the attention of all the analysts. But for someone without a background in accounting, _Five Rules_ is a godsend. Dorsey then conducts a very informative tour d'horizon of 13 industries. It should go without saying that before you invest in a company, you'd want to find out something about the economics of its industry, so you can compare apples with apples. The chapter on health care is especially good, but I found them all excellent. In an Ameritrade ad that aired this week, a teenager asks her dad for $80 for a pair of jeans. The dad is nonplused, but the girl assures him that everyone is buying these jeans. He asks her who the manufacturer is, promptly logs onto Ameritrade, checks a chart, and buys the company's stock. The guy then gives his daughter the $80, a reward for the hot tip, presumably. He might do OK this time, but you have to figure he'd be a lot better off in the long run investing a fraction of that $80 in _Five Rules_. Bottom line: there are a ton of books on trading strategies, but if you're looking for a practical book on value investing, this is the best.

### ⭐⭐⭐⭐⭐ Put me on the right path
*by M***N on October 2, 2010*

Before reading this book, I had spent most of my time reading about day trading, swing trading, technical analysis, etc. I dreaded having to do actual research on a company. Why spend hours poring over financial statements and researching management when you can look at a chart and get all the information you need? Who cares how the company makes its money? It just got out of a triple bottom formation! Alas, the continuous chart monitoring finally got the best of me, not to mention I lost most of the money I started with. During this dark time, I found Pat Dorsey's book and everything magically fell into place. I discovered that it wasn't such a chore to learn about the company you were investing in. It was actually quite practical. "The Five Rules for Successful Stock Investing" provides a great foundation of knowledge for analyzing companies. It's also perfect for beginners as each topic is broken down and easy to understand. Pat Dorsey does an especially great job of explaining financial statements. This gem of a book not only turned me on to fundamental analysis, but it put me on the path to value investing. And now I am actually making money!

### ⭐⭐⭐⭐ Educational, different and a bit difficult if you're looking to learn
*by F***Y on October 8, 2008*

Now, you can't breeze through this book like you would "One Up on Wall Street," but that's because this book covers a lot of accounting and financial concepts involved with companies. It's sort of a textbook on how to find good companies using various different financial metrics. Dorsey definitely knows his stuff, but in order to learn what he's teaching you, you've gotta pay rapt attention throughout the entire book and have pen in hand to highlight everything. I'm an engineer by profession, so I'm accustomed to working with math, etc., but getting into the accounting and financial terminology for most of 350 pages can be exhausting. The back half of the book is downright revolutionary in that it explores the different investment sectors (e.g. health care, retail, consumer products) and tells you how to analyze companies within those sectors. It might seem obvious that one should generally be wary of restaurant stocks because, hey, you eat at the Outback all the time and you see it's crowded all the time, so you should by the stock, right? Maybe. Dorsey explains it to you and you say, "Yeah, that makes sense." Any schlub can whistle on down, rent some space and start cooking meals for people. That's why the restaurant business is highly competitive, 'cause it's easy for competition to sprout up. You should definitely have a copy of this book if you're a serious investor, but don't think you're just gonna kick back on the beach and read it (unless, of course, you're not really serious about an education in investing).

## Frequently Bought Together

- The Five Rules for Successful Stock Investing: Morningstar's Guide to Building Wealth and Winning in the Market
- One Up On Wall Street: How To Use What You Already Know To Make Money In The Market
- The Psychology of Money: Timeless lessons on wealth, greed, and happiness

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*Product available on Desertcart Croatia*
*Store origin: HR*
*Last updated: 2026-06-19*