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💜 Elevate your blonde game—because your hair deserves the VIP treatment!
John Frieda Violet Crush Intensive Purple Shampoo is a 250ml powerhouse designed to instantly neutralize brassy, yellow tones in color-treated blonde or highlighted hair. Featuring crushed violet pigments, this peroxide- and ammonia-free formula is vegan-friendly and cruelty-free, delivering a gentle yet effective cleanse with a refreshing orange scent. Ideal for daily use, it brightens and cools blonde shades while maintaining hair health and vibrancy.


















| Age range (description) | Adult |
| Brand | John Frieda |
| Hair type | Color Treated |
| Item form | Liquid |
| Material Type Free | Ammonia Free, Peroxide free, vegan |
| Scent | Orange |
G**R
Best purple shampoo trust me!
Best purple shampoo and I've tried a lot of them- this one does not give you that dull, grey color - it noticeably enhances the blonde brilliantly.
K**E
Will work to a nice slightly ash tone.
Really good for getting rid of yellowwbwn you dye your hair .Leave it on 2 minutes no more. .
C**T
Good, But Messy
Might just be the bottle I have, but it leaks a bit. Would not be a problem but it stained the tub and was a pain to clean off. Otherwise good.
A**G
Intense purple shampoo
Love it, great price my usual one was getting too expensive this does the same job much cheaper.
A**E
Great product
Excellent product and price , arrived safely and quickly.
S**E
shampoo
ok
V**A
Good at getting rid of Brassy tones
Recently bleached my hair in lockdown and it went VERY yellow. I have used this twice a week for about a month and you can see a difference. Pretty obvious, but I would reiterate that the lighter your hair the more effective it is. Around my roots it was yellow but light, and the shampoo worked best. Nearer the ends where it was darker (due to previous dye), it made it less brassy but it was still yellow-y. Shampoo smells great and leaves my hair soft. The pictures show my hair before and after using the shampoo. Just to add- the brightness only really lasted the day of the wash. It starts getting brassy again quite quickly (For me, at least).
A**R
John Frieda Violet Crush Purple Shampoo
Great product.
M**E
Bueno!!!
Me encanta deja el cabello agradable al tacto y lo matiza suavemente.
A**R
Ok
Buon prezzo e qualità
A**H
A great purple shampoo!
Works great, a little goes a long way. I bleach my hair at home and this tones all the brassiness out. And I feel it leaves my hair soft and shiny. I use this the first two days after I bleach to bring my hair to a platinum blonde. And then I use my normal shampoo again until my next bleaching. If I see my blonde dulls between bleaches, I use this shampoo to give it some life again. It lasts ages because I’m not using it all the time. It’s very effective too. Again, a little goes a long way with this product. Definitely worth the money. This is my go to purple shampoo.
T**E
super produit
lumineux
M**Z
Resultados desde el primer lavado
Es buenísimo. Desde el primer uso te quita el color amarillento. Lo recomiendo
Trustpilot
3 weeks ago
3 weeks ago