AGE beautiful Permanent Powder Hair Lightener with Ultra Bond Building | Strengthens, Protects & Nourishes | Lifts up to 9+ Levels | For Lightening & Highlights

I’ve tried several bleaching powders over the years, and this one is definitely a winner! I used it with a 20 volume developer to lighten my dark blonde/light brown roots, and it gave me a nice, even lift without frying my hair. The powder mixed easily—no clumps—and applied smoothly with great coverage. As expected, after bleaching, my hair had some warm yellow/orange tones, but nothing too crazy. I followed up with Wella T14 toner (also mixed with 20 volume developer), and it completely transformed the color. The toner pulled out the brassiness and left me with a beautiful, cool, ashy blonde—exactly what I was going for. Minimal odor, no patchiness, and my hair actually felt soft afterward (I did use a deep conditioner just to be safe). This bleach + toner combo saved me a trip to the salon and gave me professional results right at home. If you’re planning to go blonde, this is the perfect duo. Just be patient, follow the timing instructions, and don’t skip the toner—it makes all the difference!

This is one of the few that actually worked as expected on my hair. Great color and results. Used with 20 developer. Would recommend.

I have used this line of bleach for years now! I have dark hair with gray and it lightens fantastic without a bunch of breakage! Will never use another bleach ever! Developer is fantastic I use 40 volume and never disappointed! Never have to use toner!Just purple shampoo to maintain platinum blonde!

Works great

I've recently used this hair bleaching powder, and I have to say, I'm thoroughly impressed! First off, it delivers excellent, even lift without causing excessive damage to my hair. My natural hair color is quite dark, so achieving a bright blonde has always been challenging, but this product handled it with ease. It lightened my hair evenly without the usual patchiness or brassiness that other bleaches sometimes leave behind. What I loved most was how gentle it felt on my scalp. Bleaching can often lead to irritation, but I experienced no burning or discomfort at all. Additionally, the powder mixed smoothly with the developer, and the consistency was perfect for easy application—no clumping or drying out mid-process. Another plus is the minimal odor. Some bleaching products have a strong chemical smell that lingers, but this one had a much more tolerable scent, which made the whole process more pleasant. Finally, the results were fantastic. After just one session, my hair was a clean, light blonde, ready for toning. Overall, I highly recommend this hair bleaching powder for anyone looking for a reliable, gentle, and effective way to lighten their hair.

This lightener was really nice. Didn't damage my hair at all when used as directed. I have previously colored hair with highlights. the only reason I gave 4 stars instead of 5 was it only lifted me to a level 8 on my colored areas( I was at a level 4). I can usually get to a 9 or 10. BUT..... I still liked it because it was SO GENTLE compared to most other lighteners that lift my hair so many levels.

The best lightener I have ever used. Great quality and fast results with little damage. It lifts great with 20 volume! You do need to tone afterwards. I leave it on 45-60 minutes to get a full lift, without heat. Iv left it on longer but do with caution. I have natural curly hair and it is dry and course naturally. Iv double bleached if my roots are longer with no to little damage and great results too. Hands down the best! I have grey so does well on grey hair! I’m a forever customer! Use with coordinating developer for best results.

This hair lightener was the best that I have purchased. Made my hair blonde, no brassiness or dryness.

if you’re gonna do your whole head i recommend buying more or a bigger pack, but other than that it’s amazing.