Sales Prospecting For Dummies

If you’re in sales, you need to read!

It's a bit dated. It's great for selling homes in 1995, but it didn't provide me with much value. I received it in time, and the process was fine. It just wasn't helpful for business to business sales prospecting.

Excellent

Don't sell nor purchase. Even the Arabs learned upon Mohammad to no longer be Merchants.

The book contains very, very elementary stuff, not that informative. I imagined since this was a Tom Hopkins book it would have some really helpful tips, but it didn't.

I've read How To Master The Art of Sales in the past.This small book is very good for new people about to starta career in SALES! Buy it, it really gives you good ideasof where, what, when and whom to prospect for your business.I always go back to this book when I need my basics tuned!I get great ideas of where to prospect from this book.

Mixed in with many rather boring stories are little pearls of wisdom that all beginners in sales require. I have yet to hear any sales person or trainer NOT say "Learn about your client", "Listen closely to what your client says", etc. The basics are certainly there. Unfortunately, there doesn't seem to be much more than that. Creating distinctive marketing segments, creative approaches to prospects, analysis of sales successes and failures, along with all of the techniques required to become a top salesperson - except in real estate I guess, are sadly lacking. I expected much more from this book.

This is THE worst book on sales prosepcting I've ever purchased... and I have a room full of sales books.I know Mr. Hopkins is a prolific author and I have to say I've never read any of his other books, but this one is dreadful. If Amazon had a minus star rating for: "...help me get my money back..." This would be a five out of five stars.

Gerat book and easy reading.

i like the for dummys range they give practical advice and very easy to read for non techy people there are also usually loads of different tips aswell so it makes it easy to follow the books rather than just words its easy reading and learning