Grandma El’s Diaper Rash Ointment – Gentle Protection & Relief for Baby’s Delicate Skin – Pediatrician-Approved Moisturizing Barrier – Safe for Cloth & Disposable Diapers – 3.75 oz Jar

Exactly what i remembered when I used it almost 13 years ago for my baby when i found it at a random target. So happy it hasn't changed. Smells delicious like old school strawberry shortcake dolls and scented my little pony. Super moisturizing and long lasting. 0 negatives! So glad the formula is the same!

Heals my baby’s diaper rashes with one use. Love this stuff.

Llevo 8 meces comprándoselo a mi bebé y niña a se sonrojado lo recomiendo 100%

Cloth diaper safe, goes on like a dream, zero diaper rashes.

Works amazing ! My pediatrician recommended this , since nothing else was working and it is doing the job . Wish it was in a bigger jar

This is my favorite diaper ointment! Clears diaper rash over night, smells good, and goes on well. My daycare asked where I got it because they liked it so much too.

I love Grandma El's. Smells great, goes on great, and works! Our daughter has never had a diaper rash and we use this when we start to note a little redness in her bottom. By the next change, it's all gone. This is also one of the few diaper creams compatible with cloth diapers.Update 3/23/17:Been using this cream for four years now and wanted to update on a couple of things. Still prefer this product above all other creams.1. Price- yes it's more expensive than other creams but a tub goes a long way. In 4 years, I've only purchased 4 of these.2. Effectiveness - for minor redness this stuff works great and is effective within hours. For severe diaper rash, like any other product you have to lather this on like icing on cake. You have to put a lot so that the skin underneath gets a chance to heal without being exposed to the acidity of urine. If you do that, it will wipe out the rash but it will take a day or two much like other diaper rash creams.3. Eczema- my daughter has moderate eczema and I've tried every cream recommended but nothing seemed to moisturizer and protect her skin well enough. One day I notice an eczematous rash on her bum and decided to put grandma els on it. The next day her rash wasn't inflamed anymore and her skin felt and looked more moisturizer. This was the aha moment. I decided to buy a tub and use it specifically as moisturizer for the entire body and within a day, the dryness decreased, her skin felt moisturized, and the redness and itching went down significantly. Needless to say, I use this for her eczema now exclusively. It does make the skin look shiny but it wouldn't have been any different with Vaseline.Overall this is a great product with multiple uses for kids. I can imagine that this would also be great for sunburn and overall skin dryness.

Our cloth-diapered son has had persistent issues with diaper rash. Just in case the details are helpful: the rash was not on his bottom, it was on the front of his crotch and a bit around his legs where his diapers rub. It did not seem to be caused by wetness, because it usually improved when he slept in a soaked diaper overnight. The rash got pretty bad (bright red and blistery) over a period of about a month and a half, and this was the third diaper cream we tried. The competitors included:CJ's BUTTer-- smelled delicious (we had the coconut lime), but didn't really seem to do anything. The stick form was much easier to apply and possibly worked slightly better than the squeeze bottle form.Earth Mama Angel Baby-- I liked the lavender smell, but my husband didn't. We weren't a fan of the shea butter chunks that didn't spread well and made us feel like we were rubbing grit against our baby's tender bottom. It did seem to help somewhat. I suspect that it may be good at rash prevention, or for healing a minor rash, but it didn't get rid of our rash.Grandma El's has a pretty mild and inoffensive odor, although I wouldn't call it pleasant. It spreads well and it's easy to get an even, thin coating. It improved my son's rash right away, and cleared it up after a day or two of use. We've been using this product pretty consistently, and we still get frequent rash issues, but the rash never progresses beyond pale pink. So it's not perfect, but compared to what we were dealing with before, this is a big improvement.We've been using this for about two months and have had zero issues with staining or repelling on our cloth diapers, which are mostly BumGenius Freetimes and Tots Bots Easy Fits (the old kind, with the bamboo instead of the minky).