Radiant Professional Curl Lengthening Mascara, Cruelty Free, 02 Plum Brown

This mascara is a total game-changer for anyone who wants a high-impact, dramatic look without a complicated application process. The wand is exceptionally easy to handle, featuring a conic-shaped brush that coats every single lash evenly and prevents the dreaded clumping that usually comes with volumizing formulas. It glides on smoothly, which is perfect for those busy mornings when you need to look polished in a hurry. Once applied, the results are stunning; it creates a bold, defined, and lengthened appearance that truly mimics the effect of false lashes. The formula feels lightweight and comfortable throughout the day, maintaining that wide-eyed, lifted look for hours without any annoying flaking or smudging. It’s a reliable and effective product that delivers professional-looking results with very little effort.

This mascara completely exceeded my expectations. It gives amazing volume while still separating the lashes perfectly. After one coat, my lashes looked longer and fuller. The brush is designed really well and grabs even the smallest lashes in the corners. It lifts and defines without making my lashes feel heavy or stiff. It also holds curl beautifully throughout the day. It doesn’t smudge or flake, even after long hours, and it removes easily at night. I absolutely love it and will definitely repurchase.

Dry and not great

after a couple of hours. Mascara flaked off during normal wear. Do not recommend this Mascara.

I have always loved colored mascaras, but finding a midnight blue that was this high quality and pigmented was awesome. I piled it on to make sure you could see it in all its glory, but it goes on really thin with tiny filaments that lengthen my lashes at the same time if I’m going for a more subtle look. It’s also really fun to brighten it up with a brighter blue underneath it or to mix purple or any number of other shades to create a unique color. It’s my new favorite mascara and it’s a large sized container as well. All these things combined make it ok with me that it was on the more expensive side. I’ll definitely be buying as many of the other beautiful/unusual colors that I can at some point, as I’m sure they’ll be as gorgeous and useful as what I already have.

Love the color, but its pretty clumpy. What I have found, is that I put on a brown mascara (non clumping) as a first coat and then add it as a 2nd coat. Then I have to use another wand brush to separate it out. It looks good once it's on and after a few coats.

I’m 39 with a fair complextion and have to wear a surgical mask at work. I’m always on the lookout for a colored mascara to subtly enhance my (hazel-green) eye color. Shadow and liner doesn’t wear quite as well on older skin. Especially when wearing a mask during 12-hour shifts at the hospital. Colored mascaras (in my experience) are notoriously NeVeR as waterproof as they claim to be. If I’m not careful to apply a clear, water proof top-coat, I will wind up with purple or green raccoon eyes. Not cute. This mascara is surprisingly great. I love the color. I wear it with a plum, maroon, or green liner and it really brings out the green in my eyes and does not need a clear coat. The brush is also fabulous. Another (notorious) failing in some brands of colored mascaras is the applicator. This product lengthens, separates, volumizes, and gives a subtle color pop that enhances my all-around eye game.

Giving four stars because I have to use a separate brush to apply this when they could have just designed something more reasonable. Way too much product comes out on the wand brush, always with a huge dollop of mascara at the very end where you want it to be clear so you can do detail work on lashes. Trying to “wipe” this dollop of product back into the tube makes a mess and forces consumers to waste product they paid for and potentially create an unsanitary situation with something they put near their eyes. The color is stunning and I won’t buy another mascara, this is it for me and goes perfectly with my mauve dyed hair. I really hope they improve their brush going forward, though I’ve already bought one to apply.