The Everything Store: Jeff Bezos and the Age of Amazon

Gives perfect understanding on the peculiar way of working in Amazon

Love the story behind amazon

Väldigt intressant läsning. Jeff är verkligen en otrolig entreprenör

Non ho ancora finito di leggerlo, ma la ritengo una narrazione particolareggiata e molto interessante della nascita di Amazon.com, che io utilizzo frequentemente per i miei acquisti, la visione di film e l'ascolto di musica. Lo consiglio a chi è interessato nella realtà delle dinamiche imprenditoriali.

Some, but not all books, allow you to inhabit them and, at least while you are reading them, they become a part of your life; I can think of a few books like this and they are the ones that linger, that you return to, sometimes again and again. Certainly this book at a little over 400 pages takes some time to read, if, as I do, you read a little each evening before turning-in for the night, so I was slightly disappointed to have finished it. The story which covers the early genesis of what becomes Amazon, covers the early years and thereafter up to 2013, although I cannot imaging a sequel adding much to what has already been written, which is deep, extensive and in-glossed in its coverage of the ups and down of the Amazon journey. Jeff Bezos, the chief architect and principal character does not actually develop in a way that you could say that reading the book, you now know the man, but he is intrinsically bound up in the story and the edifice that is Amazon; the two are inseparable and give character, each to the other. Many people, other than Jeff inhabit the story and play their parts in the creation of the everything store and they come and go, for many reasons, not least exhaustion, but this account as everything and everyone becomes subsumed by the ethics that drive the inexorable rise of a monolith: is that the right word? Probably not; Amazon does not exclude the possibility of other such stores entering the market place, but the disruptive quality of the enterprise makes it seem unassailable, for not anyway. In the end, this is an interesting account of how a business develops, against all odds, due to the single-mindedness and resilience of one man, supported by an array of others, men and women, who for a while take part in the unfolding story. It is an account of how to do it and how to do it well, but also why you need a person of extraordinary grit and almost supra-human resolve. The book is amazing; it does justice to the character of Jeff Bezos, without over eulogising or ignoring his failures: read it.

While there are good learning points . I think this book is not an easy read due to the writing style . Nonetheless you will pick some insights on what made Amazon so successful should you complete it.