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C**D
Outstanding First-Timer's Guide to Developing a Business Plan
"How To Write a Business Plan, Business Planning Made Simple" is precisely that.I couldn't have hoped for a better start beginning with this publication. What author makes oneself readily available for interaction with the reader of his book? Alex does just that! In the introduction of the text, Alex invites the readers' contact and communication with him, regarding feed back on the read. I ordered Alex's book because I am a first-time business class student with an assignment to research and report on pursuing a career climb objective or starting my own business. I took the approach of starting a business, so sought guidance in developing my proposal. After the first chapter's recommended exercise, Alex invites the reader to send the completed exercise to him for review and feedback. That is exactly what I did. I heard back from Alex the same day, and have had multiple exchanges with him since. Wow! It's like having a remote instructor at my fingertips! Furthermore, Alex's book is an easy to read, easy to understand, logically sequenced 9-Chapter guide with ongoing examples on how to envision one's business plan, starting with a simple 3-Sentence proposal. The book continues to guide one on expanding into a fully developed comprehensively developed business plan that takes into consideration the necessary financing and marketing of the business venture.Alex's 127 pages of instruction and modeling are far less intimidating to tackle than another publication of nearly 800-pages that I also purchased. Throughout the text, Alex provides on-line resources, including on-line video support and instruction, and an end-of-the-book appendix providing a full business plan example, additional books for guidance, free Android and iPhone apps that provide instruction and guidance in developing 1.) the business idea, 2.) the business plan, 3.) fundraising, and 4.) marketing and making money. Additionally, Alex's support can be obtained from his YouTube channel and social media connections, all of which are listed in the Appendix of this handy-dandy read. A newcomer to the field of business can't go wrong obtaining this text. Thanks to Alex, I have been greatly motivated to seriously pursue my business plan objectives, and hopefully side-step unnecessary blunders along-the-way due to his sage advice and recommendations.
J**Y
Simple and easy to understand
This book had a bunch of useful information to help start up your business. He does talk about his businesses in this but its to use as an example and goes into more detail further in the book. A lot of people are mentioning that this book is self promotion because he talks about his business. If you were to find an entrepreneur, would you want someone who doesn't have any businesses teaching you or would you want a successful person to teach and motivate you. He teaches you about your mindset and basics. He tells you in this book that this is not the only book to read to succeed. He recommended other books that were not written by him. Overall this book is really good to learn some basics and then find some more books that go into depths of these topics.
A**R
Amazing, easy read
Love the fact that Alex speaks in non technical terms in a tone that is easily relatable and inclusive.Loved the flow of the book - Would have wanted to know a bit more about what to consider for building a business within an existing business
D**.
Great for getting you started!
My wife and I have been talking about starting a business for more than a year, but the hardest part has been the first step: planning. I recently purchased this book on a whim thinking, if anything, it would at least give me an example of how to write a business plan, but it's been so much more. Right from the get-go Alex's advice is invaluable in helping you get your ideas down so that you can see the positives, negatives, strengths and weaknesses of your plan. Working through this book chapter by chapter has really simplified what for me felt like a daunting task at the beginning. Now I look forward to working on my business plan so that I can put it into action.In short, this is a great step-by-step guide for getting your plan down on paper and conquering that first hurdle of starting a business.
L**Z
Short and to the point book that introduces the frame of a business plan
I would recommend this book to all starting entrepreneurs interested in sound advice given in plain and simple form, concise explanations, and no complicated examples. This book is a short introduction to the main factors you should take into consideration when writing a business plan. It's not going to do the work for you. It gives you the main parts, explains each, and gives a short example of do's (and sometimes don'ts) based on the writers business plan for a business planning app, which runs along the length of the book.In short, it's the one to start you off with the basics. As the book is pretty short and has no pictures or charts, I recommend the Kindle version and think it's price to be well worth the read.
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