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H**Y
Best Book For Direct Response Entrepreneurs
There are tons of business building courses and books in the direct response industry at exhorbitant prices, but they all talk the same principles with a different twist.Ready, Fire, Aim lays out those principles in this book .Bottom-line - if you're bootstrapping & are looking to build a business that will give you the freedom and cash flow to pursue a great life, this is a good read.
A**V
Five Stars
This book is for everyone who's going to start a business/ Already established/ and even to the Pioneer.
V**M
Nice to have
Information might not be new,it really made me think . Another book after rework , I liked most
A**K
Worth the buy.
Completed more than Half of the book until the 10Million Dollar Mark. So far so good.The ideas to be a salespreneur and “Fire before Aim” are pretty good.Worth the buy.
R**H
Publish in hindi
Please publish the book in Hindi language I want to read this book but not available in Hindi. 50 crore Indian talk to each other in Hindi you can understand value of Hindi language.
C**N
Um dos livros mais importantes da minha trajetória empresarial
Se você busca por um livro que vá te dar as orientações necessárias para você alcançar seu próximo nível financeiro, esse é o livro certo
S**H
Très intéressant
Un livre qui s'étudie. Intéressant et motivant. Super clair et simplifié.
D**R
Top Empfehlung, für Unternehmsnanfänger oder auch Fortgeschrittene
Dieses Buch ist meiner Meinung nach ein absolutes Muss für Unternehmer, sowohl für Anfänger als auch für Fortgeschrittene. Es bietet einen klaren und strukturierten Schritt-für-Schritt-Ansatz, um erfolgreich die ersten Millionen zu verdienen.Für Anfänger ist dieses Buch ein unschätzbares Werkzeug, da es die komplexen Konzepte des Unternehmertums in verständliche und gut erklärte Schritte aufbricht. Es bietet praktische Ratschläge und zeigt, wie man von Null auf eine Million kommt.Aber das Beste an diesem Buch ist, dass es nicht nur für Anfänger geeignet ist. Selbst Fortgeschrittene können von den tiefgreifenden Erkenntnissen und Strategien profitieren, die es bietet, um Geschäfte auf die nächste Stufe zu heben.Die klare und lehrreiche Art, wie der Autor die Prinzipien vermittelt, macht es zu einem wertvollen Ressourcenpunkt für jeden Unternehmer. Ich kann dieses Buch uneingeschränkt empfehlen, und es sollte in der Bibliothek eines jeden ernsthaften Geschäftsmannes oder jeder Geschäftsfrau zu finden sein.
P**R
Answers two big questions
I'm a fan of the author and I looked at this book many times before buying it. My problem was that it has always been expensive and I prefer my books in kindle format.I tried the published summary of the book and it convinced me that the author has a powerful message which I really needed to discover in full. So I bought the audio book, enjoyed it so much that I bought the hardback as well.The book sets out to answer two big questions:1) How do you start-up a business from scratch?2) How do you take an established business to the next level?It sets four different stages for the business (which I agree with) but I don't agree with the financial values quoted. I feel they are too big and generally I prefer to think about size in terms of the number of employees. I feel it's a better guide to the complexities involved in managing the business. The book goes on to look at employee numbers but I think there is an inconsistency between revenue and employees.These levels are:1) Infancy - just starting out - getting to $1 million in revenue2) Childhood - the fast growth stage - from $1 million to $10 million3) Adolescence - $10 million to $50 million4) Maturity - $50 million to $300 millionThe book focuses on the main challenge in each stage i.e. getting your first sales, adding more products to become profitable, developing systems and getting the business to run itself and continue to grow.The book was published in 2006 and that's five years before Eric Ries published his book "The Lean Startup". Both have the united theme that the earlier you test your product idea with real customers, the better it will be.Unlike the Ries book, this book focuses o the sales and marketing issues. It argues the entrepreneur must become the expert in selling, to such an extent that sales and marketing should take up 80% of your time. This isn't what many people want to hear but the product and service just need to be "good enough". Don't waste time on perfecting it in your eyes without selling. This is also the message from The Lean Startup where the concept of the Minimum Viable Product is explained.With this in mind, the book explains how to develop your Optimum Selling Strategy (OSS). You just want to know how to sell your particular product in your particular market and you must not spread your learning and activities too widely on too many different marketing and selling techniques.The Optimum Selling Strategy is based on answering four questions:1) Where are you going to find your customers?2) What product will you sell them first?3) How much will you charge for it?4) How will you convince them to buy?This is the vital task in the first stage, infancy. Moving on to Childhood or the fast growth stage, the challenge is to identify, develop and sell more products. These two stages are were the vast majority of the text is focused. This is getting the business established and consistently profitable.The author has interesting ideas in the Adolescence stage too but the final stage is glossed over in a few pages.This is a great book and I recommend it very highly. I very much approve of the emphasis it puts on sales and marketing. As management guru Peter Drucker said, there is only one purpose of a business and that's to create customers. Quite simply, without customers there isn't a business.There are some excellent marketing books available to read but too often they encourage you to try too many techniques too quickly. Once you have one method working, I certainly believe you should add a few more but getting that first method is critical.Many of the stories from the book come from the author's experience in information marketing. He is one of the people behind the remarkably successful Agora publishing empire. However the concepts explained apply much more widely.Paul Simister helps frustrated business owners who are stuck, get unstuck.
F**O
Mejor libro para emprendedores
Este es uno de los mejorea libros para emprendedorea que hay, te explica como antes de eatar listo debea hacer las cosas, ya que si esperamos a tener todo en orden ya es muy tarde.
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