Italian Lightning Kit | DIY Hair Bleach Kit for Hair Color with Plex, Argan Oil & Comfort Fragrance Technology that helps Prevents Hair Damage

Excellent bleach kit! It was easy to use, lightened my hair evenly, and didn't leave it feeling overly dry. The included developer worked well, and the fragrance was much better than expected. Great value for the price—highly recommended!

I recently tried a new hair colour, and the experience was honestly impressive. The application process was simple and didn’t feel too harsh on my hair, which is always a concern. The texture of the product was smooth and easy to spread evenly, ensuring full coverage without much effort. What stood out the most was the final result—the colour turned out rich, vibrant, and exactly as expected. It added a noticeable shine to my hair and didn’t leave it feeling dry or damaged. Even after a few washes, the colour has remained consistent without fading too quickly. Another positive aspect was the mild fragrance, unlike the strong chemical smell that many hair colours tend to have. It made the whole process much more comfortable. Overall, I’m really satisfied with this hair colour. It delivers on both quality and appearance, making it a great choice for anyone looking to refresh their look with minimal damage.

I was worried about damaged hair, but this kit with Argan oil did not damage my hair at all. My straight hair lightened perfectly for the pink shade. It is great quality and very easy to use at home. Definitely worth the price for the results. I used their color protection mask after, and the result was beautiful.

I have wavy hair with a slightly oily scalp and dry ends, and this kit worked really well for me as a woman. It lightened my hair evenly without causing any damage and didn’t feel too harsh. My frizzy hair felt surprisingly smooth after use. The smell was not too strong, which I liked. I also used their color protection shampoo and mask after bleaching and my hair stayed soft and healthy. Overall, great quality and totally worth the price.

I was worried about damaged hair, but this kit with Argan oil did not damage my hair at all. My straight hair lightened perfectly for the pink shade. It is great quality and very easy to use at home.

Loved this bleach kit! It lightened my hair evenly while causing minimal damage. The Plex technology and Argan Oil helped keep my hair soft and smooth, and the fragrance was much more pleasant than regular bleach. Easy to use and gives great at-home results. Highly recommended!

The bleach had a pleasant scent and wasn't overpowering like most ammonia based products. Hair lightened quickly without irritation.

I tried this product for the first time and found it surprisingly very good , had very good results. Very much satisfied by the product. My hair bleached uniformly. Most amazing thing is it is DIY