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American Crew Men's Hair Forming Cream is a premium styling product offering medium hold and medium shine, ideal for short to medium hair lengths across all hair types. Its pliable formula provides natural shine, curl definition, and wave separation without greasiness or residue. The travel-friendly 1.7 oz size makes it perfect for professionals on the move seeking reliable, effortless grooming with a subtle, fresh scent.










| ASIN | B0BQCSPHF6 |
| Best Sellers Rank | #1,941 in Beauty & Personal Care ( See Top 100 in Beauty & Personal Care ) #14 in Hair Styling Gels |
| Brand | AMERICAN CREW |
| Brand Name | AMERICAN CREW |
| Customer Reviews | 4.7 out of 5 stars 2,580 Reviews |
| Hair Type | All |
| Item Form | Cream |
| Item Volume | 1.7 Fluid Ounces |
| Manufacturer | American Crew |
| Material Type Free | Dye Free |
| Number of Items | 1 |
| Product Benefits | Medium hold & medium shine finish |
| Scent | Natural |
| Scent Name | Natural |
| Unit Count | 1.7 Ounce |
Z**K
Great product.
American crew is the only product I need in my hair. It holds and has a matte finish all day in my hair. It’s super easy to put in and doesn’t leave residue everywhere. I use one puck of this for months. A little product goes a long way. it’s worth the money. This product also smells incredible in my hair and doesn’t leave it feeling dry. Definitely would recommend buying this!
D**.
Perfect everyday hair cream - Great hold without the greasiness
As someone who purchased this for my husband who uses hair products daily, I can confidently say this American Crew Forming Cream hits all the right notes. What stands out is its reliable hold for styling without feeling heavy or greasy in the hair - a common issue with many men's hair products. The medium hold is just right for everyday use, allowing for natural movement while keeping the style in place. The shine level is subtle and professional-looking, not overly glossy. I particularly appreciate the pleasant scent, which isn't overpowering like some other hair products can be. The 3 oz container lasts quite a while since you don't need to use much product to get good results. When you factor in the quality and longevity, it offers great value for money. It's become a staple in my husband's daily grooming routine, and I'll be purchasing it again. Whether you're looking for something for yourself or as a gift (it makes a great stocking stuffer!), this forming cream is a solid choice for men who want reliable hair styling without gel stiffness or the greasiness of some other products.
A**N
My husband LOVES this stuff!
This forming cream is a great alternative to hair gel. It has a sticky and more watery consistency. You just need a little bit. When my husband used hair gel, my niece used to joke and call him “Pokey” because his hair was so spiky and hard. Now his hair has a lot more flexibility, while still retaining the volume and thickness of his hair.I will sometimes use a dab in my hair to smooth away fly aways. I don’t really notice much of a scent to this product. Overall, this is an excellent product. Yes, it’s a little pricey, but it lasts a long time and it does a great job. I highly recommend it. I hope this review helped you.
S**N
Great Hold and Shine – American Crew Hair Cream Delivers
The American Crew Men's Hair Forming Cream is a solid choice for anyone looking for a versatile styling product. It provides medium hold that keeps my hair in place throughout the day, but without that stiff, crunchy feeling you get with gels. I love the medium shine it gives my hair a natural, healthy look without being too greasy. Performance: The cream is easy to apply and works well on both damp and dry hair. It gives my hair texture and control, and it’s lightweight enough that it doesn’t weigh my hair down. The hold is just right not too strong, but enough to keep everything in place without reapplication. Scent: The scent is fresh and clean, but not overpowering. It’s subtle enough that it doesn’t clash with cologne or other products. Pros: Natural shine and medium hold Lightweight and non-greasy Easy to apply, no crunchiness Pleasant, subtle scent Cons: Might not provide enough hold for very thick or unruly hair types Overall, it’s a great daily-use product for anyone who wants control and style without the heavy feel of traditional gels. Definitely one of the best hair creams I’ve tried!
R**Z
finally
finally found the product that works like hair gel, smells good. does what it supposed to do. love this product.
Y**O
A Solid Everyday Hair Wax
The texture is smooth and easy to work with—not too stiff or sticky. It spreads evenly in the hands and applies to the hair without clumping. I appreciated that it offers a strong hold that lasts most of the day, while still allowing some flexibility to restyle if needed. It works great for shaping short to medium-length hair, especially for creating a textured or slightly messy look. What I like most is that it doesn’t leave a greasy or overly shiny finish. It has more of a natural matte effect, which I personally prefer. It also washes out easily with regular shampoo, with no residue left behind.
K**G
Solid Option, long lasting!
Always works, no issues. It has been great cream that I’ve been using for years and is HIGHY recommend. It was getting too expensive but it looks like prices are coming down. The 3oz lasts a really long time. Maybe 3 - 4 months. I can check my Amazon history but the point is - this jar will last you a long time! Hold is good, shine feels right. It’s definitely sticky! Takes a second to get off your hands and make sure you don’t get one big glob on your hair because then it gets gooey.
E**N
Great hair product
Been using this product for 10+ years. It's the best out there for men's short - medium hair for solid hold with no shine.
R**N
Nöjd kund
Bra hårvax
C**R
50g is tiny
Fine product, but get the regular (larger) size.
A**R
Good hold
Great product for fine hair
V**A
Excelente crema de peinado para el pelo
Lo mejor para moldear mi peinado. Se puede aplicar tanto con el pelo seco de secador o húmedo después de secar bien con la toalla (es lo que yo prefiero). Hay que escoger bien el momento de compra ya que hay veces que está muy caro.
M**L
Ergiebiges Produkt mit guten Halt und mattem finish
Ergiebig, starker Halt und mattiert die Haare super nach dem Styling
Trustpilot
3 weeks ago
3 weeks ago