Crush Dubai Chocolate Bar (Pomegranate)

The Crush Dubai Pistachio Pomegranate Chocolate Bar is hands down one of the most unique and luxurious chocolates I’ve ever tasted. From the moment I opened the package, I could tell this wasn’t just another candy bar—this is a full gourmet experience. The combination of pistachio, pomegranate cream, tahini, and crispy toasted kataifi is unreal. Every bite tastes like a modern twist on the classic Knafeh dessert, and they absolutely nailed the flavor profile. The crunch from the katafi, the smoothness of the chocolate, and the tart sweetness from the pomegranate blend together perfectly. It’s rich but not overwhelming, sweet but still balanced, and incredibly satisfying. The chocolate bar itself is thick, beautifully crafted, and generously filled—you can genuinely taste all the premium ingredients. It feels like something you would find in a high-end chocolate boutique. The 7 oz size also makes it a perfect gift, and the packaging is elegant enough for birthdays, holidays, or a special treat for yourself. If you enjoy Middle Eastern flavors or want something truly exotic and memorable, this chocolate bar is a must‑try. I’m already planning to order more—one for me and a few for gifting. Absolutely worth every penny!

• Ranking: 7/10 • Buy Again? - No. I highly recommend these bars. Keep in mind they are very good but rich, fattening, and extremely filling. Now, this pomegranate one was yummy, but personally...I find Crush's pecan flavor to be the cat's meow.

If I can be honest, I laughed when I saw a ~$30 candy bar. I don't follow viral crazes, etc, and thought, well, let's give it a try. I fully expected to have to downgrade it simply based on price, but I was wrong, and this won me over. Don't get me wrong, this is not a casual dessert, but it is something different that is amazingly well packaged and tasty! It came in great condition, quite fresh, with more than 6 months of shelf life left. There was No degradation to the chocolate at all. The packaging is brightly colored and has the thickest foil I have ever seen on a candy bar. It feels premium. The bar itself is colorful and different from anything that I am used to. It is thick and substantial. The bar breaks into 10 pieces. The texture is thick but creamy, and easy to chew, reminding me of somewhere between a creme thicker natural nougat. The pistachio and pomegranate taste natural, but sweet. Not too tart, but a perfect blend together. I was blown away. Again, I thought nothing could really justify the cost, but it would be something that I might consider gifting as a upscale business gift or for a special occasion. Anyways, if you have seen this online and are wondering if it is good, I can say I am impressed, but I think it's different from what you can normally find on the candy bar market as well, so this be a fun and note worthy high end gift.

The original "Dubai chocolate" started in Dubai, and was first created in 2021. The viral trend began with a pistachio and crispy kataifi filled chocolate bar, inspired by the flavors of the traditional Middle Eastern dessert, knafeh. I've had several of these Dubai bars before, and they are all delicious and all are about the same with few exceptions. The better ones though seem to come from Turkey. I didn't care for this bar and ended up spitting it out. The pomegranate flavor and the crunchy texture reminded me far too much of eating strawberry sugar wafer cookies with that horrible, artificial tasting, greasy center. It just hits too sweet and artificial for me. Though it's considered a luxury bar, I feel that's an excuse made to charge higher prices for something that could easily be produced in the U.S. For the current asking price of around $30, the candy bar should be exceptional, and it's just not. For less than a third of the price, you can get a better bar with less filling, but you won't feel like you overpaid.

My friends and I are big fans of Dubai chocolate, so I ordered this for us during a girls' dinner for us to enjoy and decided to try to pomegranate one to change it up. I was shocked at how heavy the bar was! The bar is so pretty when you open it up. The pink and green swirls totally gave us Wicked vibes. There were 5 of us at the get together so it was easy to divide the bar evenly with each of getting 2 squares each. Personally, I wasn't too fan of the pomegranate taste as it was a little too strong and I felt like it overpowered the chocolate. I would be willing to try other flavors, but maybe not at this price tag. The bar is a quite pricey for what it is. Overall, it was just okay.

So disclaimer, I guess? I never understood the whole 'viral' thing, like....I don't follow social media like most people seem to, so it was quite a while before I never heard of this thing. But I am, for sure, a chocolate bar far. And make no mistake, this in a vacuum is a pretty good chcolate bar. The slight tangy pomegranate flavor combined with the texture from the katafi certainly makes it different too,. But....well....what's the point? I never understood why this particular conconction was so expensive, even from 'normal' brands such as Lindt, but this seems extra excessive. 230 grams (and 100 grams is a 'serving....can;t even devide servings into proper squares of the bar) is all you get. And looking at the ingredients, 'pomegranate' is no where to be found, so it's clearly artificial, so that's even less of an excuse there. I suppose maybe people with some money might like this is a 'luxury gift' that they advertise it for, but us normies should stay far away. It's good but not multiple double digits good.

The pomegranate flavor comes through strongly, along with the typical chocolate and pistachio cream. I'm not sure quite what I would call it. Tart, maybe. It's a very distinct flavor that's very noticeable. As you can see, two squares are a bit less than half of a serving. The pistachio cream is thick inside each square. It also looks interesting, with bright colors on top. However, I will say that I was disappointed to see that it has food coloring in it. I think it could do without that. I generally prefer stuff without dyes, and I don't think the dyes add much to it. I kept mine in the fridge, so it wasn't melting at all when I had it. But that's because I kept it cold. That gave it a little bit of a crunch. I think it's a high-quality chocolate bar. Obviously a luxury item. It's not something I would buy every day, but if someone were into Dubai chocolate, this could make a good present.

I felt like I hit the lottery being able to receive this bar. This was shockingly amazing! This is actually my first time trying a Dubai chocolate bar. Kinda crazy when your husband grew up there. So my first impression was the nice protection in the box it came, the cute outer box of the bar, and the beautiful pink foil the chocolate was wrapped in. Such a nice presentation and the colors of the knafeh inside and the outside of the bar. The first bite was wow! I’m a huge fan of pomegranate and the pomegranate tasted so natural. The crunchiness of the knafeh…the rich chocolate that’s melts in your mouth…the essence of pomegranate…these all made my mouth water and satisfied at the same time. Needless to say I was thoroughly impressed and so was my husband. I think this would definitely be worth it for an ocasional treat. Loved it! Very unique and nothing like it.