What is L’Oreal Preference haircolor?

Preference provides up to 9 weeks of fade-defying, luminous color, with natural-looking highs & lows, and beautiful gray coverage. The kit also has a color protective Shine Protect Conditioner so hair is left soft and silky to the touch.

What has changed with the new formula?

New and improved Superior Preference Hair Color now provides up to 9 weeks of fade-defying color with a new, no-drip texture to allow for a more precise application.

What is the difference between L’Oreal Preference and L’Oreal Excellence haircolor?

Preference is a liquid gel color that provides fade-defying color for up to 9 weeks. For multi-dimensional, salon-inspired results, use Preference. Excellence is a crème color that provides 100% gray coverage. To cover resistant grays, use Excellence

Which L’Oreal Preference shade should I choose?

There is a shade guide included on the back of each pack to show the color results depending on your starting hair color. Color result may vary depending on your starting hair color and condition.

What should I use to maintain my hair color?

To maintain your salon-inspired results, we recommend using L’Oreal Paris Everpure Bonding Shampoo and Conditioner.

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L'Oréal Paris Superior Preference Luminous Fade-Defying Permanent Hair Color, Hair Dye For Up to 9 Weeks of Radiance, Soft Black 3, 1 Hair Dye Kit

Product ID: 693959226

Details

Brand
L'Oreal Paris
Color
03 Soft Black
Item Form
Gel
Package Information
Tube
Product Benefits
Shine

⏳Up to 9 weeks fade-defying color

🌟UV filter & Vitamin E shine protection

🖌️No-drip gel formula for precise application

€ 32.59

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Sold byAmazon CroatiaDelivered byDesertcartCustomer service byDesertcartReturns14 days · 30 with PRO

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Description

✨ Own your signature shade with fade-defying brilliance!

COMPLETE CARE KIT - Includes color gel, developer crème, shine protect conditioner, gloves, and instructions for a salon-quality experience at home.
TRUSTED INNOVATION - Backed by L’Oréal Paris’s decades of expertise and cutting-edge hair color technology.
LONG LASTING RADIANCE - Enjoy vibrant, fade-defying color that stays luminous for up to 9 weeks.
PRECISION APPLICATION - No-drip gel formula ensures mess-free, exact coverage every time.
GRAY COVERAGE CONDITIONING - Effectively covers gray hair while conditioning for silky, resilient strands.

L'Oréal Paris Superior Preference Soft Black 3 is a permanent hair color kit featuring a no-drip gel formula and a UV-filtered, Vitamin E-infused conditioner that delivers rich, luminous color with gray coverage and conditioning benefits lasting up to 9 weeks. Suitable for all hair types, this complete kit offers a professional, mess-free coloring experience backed by decades of L’Oréal innovation.

Specifications

ASIN	B0716QW9WC
ASIN	B0716QW9WC
Best Sellers Rank	#156 in Beauty & Personal Care ( See Top 100 in Beauty & Personal Care ) #2 in Hair Color
Brand Name	L'Oreal Paris
Color	03 Soft Black
Container Type	Tube
Customer Reviews	4.4 4.4 out of 5 stars (99)
Full Cure Time	30 minutes
Hair Color Permanence	Permanent
Hair Type	All
Item Form	Gel
Manufacturer	L'Oreal Paris Hair Color
Manufacturer	L'Oreal Paris Hair Color
Manufacturer Part Number	S44598751
Material Features	Gentle, Long-lasting
Number of Items	1
Product Benefits	Shine Enhancing
Product Dimensions	6.4 x 3.6 x 2.35 inches; 8.78 ounces
Recommended Uses For Product	Softening
Set Name	Complete Permanent Hair Color Kit
Suitable Hair Color	All Hair Colors
UPC	071249253021
UPC	071249253021
Unit Count	1 Count

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Yes, all products are sourced directly from authorized retailers in the US, UK, UAE and India. We maintain strict quality control processes and verify each product before shipping. All items come with applicable manufacturer warranties and are covered by our standard return policy.

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How is product pricing calculated?+

Our prices include the product cost, international shipping, import duties, customs clearance, and local delivery charges. We handle all customs and import procedures, ensuring there are no hidden fees upon delivery. PRO members receive additional benefits including free shipping.

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€ 32.59

Duties & taxes included

In stock

Sold byAmazon CroatiaDelivered byDesertcartCustomer service byDesertcartReturns14 days · 30 with PRO

Buyer Protection · Full refund if your order doesn't arrive as described.

Desertcart purchases this item on your behalf and handles shipping, customs, and support to Croatia.

Secure transaction

Trustpilot

TrustScore 4.5 | 7,300+ reviews

Suresh K.

Very impressed with the quality and fast delivery. Will shop here again.

4 days ago

Rajesh P.

Customer service was outstanding when I had questions about the product.

2 days ago

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