EverPure Sulfate Free Brass Toning Purple Conditioner for Blonde, Bleached, Silver, or Brown Highlighted Hair, 6.8 Fl; Oz (Packaging May Vary)

Makes my hair soft and shiny and leaving a very exquisite scent.

Keeps my blonde highlights nice and bright. My hair seems to style better and feels cleaner after use. Not real greasy and doesn't stain the white bathtub or my hands. I leave it on while doing everything else in the shower then I rinse it off.

Me gusta mucho si sirve para mantener rubio el cabello

My hair is naturally dark brown, but I dye it light blonde, so keeping brassiness under control is always a challenge. I also have naturally curly hair that tends to get frizzy, especially in humid weather. I've tried quite a few purple shampoos over the years, and many toned well but left my hair feeling dry and difficult to manage. This L'Oréal EverPure Purple Shampoo has been a pleasant surprise. It helps neutralize the yellow and brassy tones that can develop between salon visits while still leaving my hair feeling soft and manageable. I especially appreciate that it's sulfate-free, which helps protect my color and prevents my curls from drying out. I've noticed that my hair looks smoother with less frizz after using it, and my curls feel more defined. After just a couple of uses, my blonde looked brighter and cooler-toned. The shampoo lathers nicely, smells great, and a little goes a long way. For anyone with naturally curly, color-treated blonde hair looking for a purple shampoo that tones without sacrificing moisture, this is definitely worth trying.

I switched from brunette to blonde and was looking for something that would help maintain my color without making my hair feel dry or dull. We also have hard water, which can make my hair feel heavy or leave buildup, but this shampoo and conditioner leave my hair feeling really clean, soft, and lightweight. It helps keep my blonde looking fresh and not brassy, while still feeling healthy and manageable. I’ve been really happy with how my hair looks and feels since using this, especially considering the hard water factor.