Hisense 55" 55E6QTUK 4K Ultra HD Smart AI TV - Hi-View AI Engine, precision colour, AI smooth motion, sports mode with Freely, Disney+, YouTube, Netflix

I am extremely pleased with this TV. The picture quality is excellent, with sharp detail, vibrant colours and impressive 4K resolution. Setup was straightforward, and the smart TV features are easy to use and responsive. The sound quality is perfectly adequate for everyday viewing, and the overall design looks modern and stylish in my living room. Delivery was also excellent. The TV arrived promptly via Royal Mail and was well packaged with no issues. For the price, I think the Hisense 50” 50E6QTUK 4K Ultra HD Smart TV is outstanding value. I would happily recommend it to anyone looking for a quality 50-inch 4K smart TV without spending a fortune.

Excellent value at £279, great picture and features.Sound quality just like most and benefits from a soundbar. Delivery and installation by Amazon crew absolutely first class, both efficient and polite.

We originally bought (from Amazon as well) the TCL 65C6KS-UK on reading the review in What Hi-Fi who rated it their TV of the year for 2025. It's dreadful, and 2 days later it was booked to return for refund and we decided to try the Hisense 65" 65E6QTUK instead, on offer at £94 less than the TCL! See my one star review for the TCL on that product page. The Hisense is excellent value and we are delighted. So much so, I've ordered one more to update other sets in the house and anticipate ordering another again. The picture is so clear. Rendering is smooth, bright, all the streaming apps work brilliantly and every bit as clear as Freeview HD if not more so. The Dolby Audio in to my Yamaha receiver and speakers is a definite step up from our last set. We have also tried the TV speakers and with a couple of moderate settings changes, principally turning off the surround sound and setting the audio for wall mounting (we haven't mounted the set on the wall) the audio is respectable enough given the limitations of the speakers in the set. We didn't have to alter the picture settings at all. We just use standard mode in the day and eco at night (50% brightness). We find that the VIDAA OS works well. Freely was a very very pleasant and welcome surprise. The channel guide seamlessly integrates the Freeview/Freesat Channels with main iPlayer streaming apps. Consequently you get channels that are only broadcast SD on Freesat and Freeview as their streaming HD equivalents accessible from the programme guide and channel number buttons. This can also be paused and rewound for channels that support that too. Very good and convenient. The one slight drawback is that you don't get the numbers of apps that you get with the Amazon Fire OS but this is easily remedied with a £35 4k firestick if that matters to you. However there is the VIDAA OS Channels+ streaming channels to compensate. All the main apps are supported however. I have no hesitation in recommending the set. It's excellent value and excellent for real world day to day viewing. We're delighted.

Would have been 3 and a half stars if it was possible. The tv itself is really nice and has a great picture and all the things you would expect from a smart tv but like others have mentioned it’s the sound that really lets it down,it’s so tinny and not a pleasure to listen to so you definitely need a sound bar for that side of things

Brilliant telly for the price, good energy rating too, dead easy to set up and sign into all your streaming channels, very light too, I put it on a wall bracket on my own, looks good and a great picture

This TV is out standing not only great value for the money but the picture quality is by far the best I have ever seen and I have had all of the other big brands over the years I have already recommended this TV too all my family and friends.

Quality picture, sound brilliant. Lots of channels on freely. Great value for money.

I'm in my seventies, new tech-nervous, want a TV to watch live and with streaming services, no other plug ins. It's great. Amazon guys had this set up in 10 minutes, power plug in socket, connected to internet, with no antenna or other wires needed. Freely has live TV guide with all the free channels I'm ever likely to want to access. Preloaded apps include all the UK basics and players I want (iplayer, ITV, 4, 5, Netflix, Prime, YouTube. Plus lots of others I"m unlikely to use). It's updated itself without any traumas. Screen display and sound are fine for me, I don't feel the need for a soundbar. I'm finding both the remote control and Freely easy and intuitive to use. (There is a momentary blank screen when you change channels on Freely but I was expecting this thanks to YouTubers reports - which almost put me off the system, I'm very glad they didn't.) It's replaced an LG that only lasted 4 years and cost 3 times as much.