Merchandising: Theory, Principles, and Practice

I have read dozens of textbooks, guides, brochures, etc. on merchandising, and I found "Merchandising: Theory, Principles, and Practice" to be by far the most detailed. Where other books have stopped at a high level, this books dives deeper into details and provides the best overview of the merchandising function that I have found thus far.

college book

Fantastic has helped in my work. Every thing is clearer!What more can i say? God bless u Grace. Love alwalys

The book was a poor condition

This book is brand-new. I had no problems with the book. I am enjoying reading it. Thank you very much!