

🚗 Elevate your space with the scent everyone craves—because fresh is the new luxury.
This 16 oz Chemical Guys New Car Smell Air Freshener uses enzyme technology to neutralize odors from pets, smoke, and daily use while delivering the classic new car fragrance. Safe for all interior surfaces, it offers adjustable scent strength and versatile use across vehicles and indoor spaces, ensuring a consistently fresh and inviting environment.



| Manufacturer | Chemical Guys |
| Brand | Chemical Guys |
| Model | AIR_101_16 |
| Item Weight | 1.1 pounds |
| Product Dimensions | 8.27 x 2.36 x 2.36 inches |
| Item model number | AIR_101_16SW |
| Is Discontinued By Manufacturer | No |
| Manufacturer Part Number | AIR_101_16SW |
| Special Features | New Car Scent |
L**S
Best Deodorizer I’ve used!
This new car spray is the best scent we’ve ever used!! We use it in our house too! Spray a small amount and it goes such a long way! People are always saying my truck smells so good! It lasts over a year!
J**L
Close to new
Smells similar to new car but misses that new car smell slightly- I would still choose this over a foo foo smell
B**T
Nice scent, just doesn’t quite smell like that “new car” smell.
I would probably mimic what others have said on this product. First, let me say that I am very meticulous with my vehicles. I always keep them extremely clean inside and out. I really don’t have a need for an air freshener. I use a leather cleaner and conditioning product and a lot of people will get in my ~4 year old vehicle and wonder how it still “smells new”. I don’t think it smells new, but what they are smelling is that conditioner. Anyway, I love the smell of a new car. If I found a product, even an air freshener product (which I otherwise don’t use) that would give me that, I’d be all over it. I will say this and get it out of the way right now… if you are in the same position as me, this product DOES NOT give your car a new car smell as it advertises. The smell is clean… somewhat reminiscent of a new plastic smell. New car smell is much more than new plastic, however. I mean, the smell isn’t bad. It’s just not new car. I like it. It’s growing on me. I just bought a new to me used vehicle. It didn’t smell bad inside, but I’ve been using this product religiously to try and get the “new car smell”. I am spraying it directly onto the carpets and floor mats as well as putting the AC on max and spraying under the dash to let it take it up into the vents. I find that you do need to refresh daily or every other day to keep the smell prominent. It doesn’t last as long as I’d expect. It also takes quite a number of sprays. I bought a 16oz bottle to try and it’s lasted me about 2 weeks. I did like it enough that I just bought the 20oz bottle and will continue to use the product and see how it does. Whether I continue it after that’s or not remains to be seen. So all in all, I like the product. The scent is good. It is not a new car scent. If that’s what you’re hoping for, you may be disappointed.
A**S
Good value for price
Have purchased several time. This works very well and the scent last. Easy to use and Great for vehicles or closets. Scent is strong so you don’t have to use a lot.
I**E
Short-Lived Bliss
My car hasn't had "new car" smell for several years, and the best substitute I could find was a questionable cleaning solution used by a local car wash that rapidly faded into an unpleasant odor. I was looking for something fairly long-lived that would offer a pleasant fragrance without a heavy floral or artificial tone. The Chemical Guys are one of the few companies on the market offering a liquid spray air freshener rather than a gummy gel or a felted tree of some kind, so I purchased this hoping for an alternative. Shipping and delivery were quick, and I soon was spritzing my car. The smell isn't the same as "new car," but it does have a solid, clean quality that falls somewhere between a new memory foam mattress topper and vinyl. A fainter undertone to my sensitive nose comes off almost woodsy, like when the wind turns in a pine forest. When undiluted, the smell can be a bit strong, but the strength wears off after 30 minutes to an hour. The mellow fragrance stays subtle and unobtrusive, doing its job to freshen up the car and remove traces of unwanted odors. I wish it stayed stronger because I enjoyed that first whiff and the transition. The bottle contains a generous amount of air freshening solution. Dilution (at 1:1 to 2:1 ratio of water to air freshener) can lengthen the life considerably, depending on how large your vehicle is and how saturated you want the scent. I intend to try a 2.5 or 3:1 ratio to see whether that modifies the scent much. Adding a cup to the carpet cleaner when washing the interior upholstery is also very effective for getting the scent. My main beef: it doesn't last that long. I feel the need to reapply in my car fairly often to maintain the beneficial effects, while your mileage may vary with a smaller vehicle. Do NOT apply this directly to upholstery or plastic without doing a spot test first. The fabric side of my door got a direct hit and I can still see the outline 48 hours later. Time to pull out the carpet cleaner and do some deep cleansing on the affected area. The Chemical Guys instruct owners to spritz in the air, preferably in a restricted, out of the way place. My cargo hatch and under the seats worked very well. The gentlemen at my usual oil change place also apply Febreeze and air freshener products like this directly to the cabin air filters, though I don't know whether this is recommended.
E**T
Smells like a Bakery!
I had a smell from my car and I didn’t know what it was so I changed my cabin air filter and checked my seats. As expected, it was from an old coffee my friend and I left under the seat in a bag. So to get the smell out, I sprayed some of this around after discarding that old bag. It smells like a Spanish bakery now! The strong notes have to be the Cinnamon/Vanilla scent. If you cannot stand any floral/ musky scent, this is definitely for you!
J**3
Actually good
Smells super chemically at first but fades and gets better
M**E
Smells close
Nice and strong scent. Smells like leather seats or maybe plastic or something in a dentist office. I cant pinpoint it. But very close smell of a new car. Nice size bottled as well.
Trustpilot
2 weeks ago
1 month ago