AvedaBlonde Revival Purple Toning Shampoo 200 ml / 6.7 oz Tube

Leave on for 5 mins but not more than twice weekly. Nice tint and texture

I use this shampoo and conditioner and feel like it does a great job for my white hair.

I have gray hair and this product absolutely makes my hair glisten. In fact, I have gotten many compliments on my hair from total strangers since I've been using this product. I highly recommend it!

After bleaching my hair, I used this shampoo to keep the longevity of the toner on my hair in place and keep away any brassiness from surfacing. It works well to tone, but has a strong scent and doesn’t really feel like a shampoo that’s thoroughly cleaning your hair. I would use this as a toning treatment instead of an everyday shampoo.

Removes yellow from your hair.

I have used many aveda products and loved them. That said - the good part is I’m blonde/gray and this stuff really pops those highlights. In other news, it left my hair feeling dry and sort of stiff. I saw a product review that suggested mixing it my regular shampoo and behold!! Works great.

I’ve been using this product for 2 years and it’s the best for keeping my silver hair strands bright and shiny. Also it smells so good!

I was not sure buying Aveda online on Amazon. I had a concern of originality of the product and shipping. But it turned out well. It delivered fast and product was in original package.